Reports: Music

Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.

After The Album
How Playlists Are Re-Defining Music Consumption

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Mark Mulligan
Streaming hit a host of milestones in 2015, reaching 67.5 million subscribers and driving $2.9 billion of trade revenue, up 31% on 2014. While the competitive marketplace upped the ante, music services wielded curation to drive differentiation. Playlists have always been the core currency of streaming, but now more than ever they are becoming the b...
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Telco Music Strategy
Ironing Out The Strategic Kinks As Objectives Evolve

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Mark Mulligan
In a few short years, telco music bundles have gone from a useful ancillary revenue stream to a core component of the streaming landscape. Despite long standing issues about how success can best be measured, telcos continue to invest heavily in music deals that are unlikely to ever deliver direct profit but that instead help drive metrics across th...
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Global Music Forecasts 2015-2020
Declining Legacy Formats Cancel Out Streaming Growth

Cover image for Global Music Forecasts  2015-2020
Mark Mulligan
In a few short years streaming has gone from being an interesting sideshow to the most important component of the recorded music market in terms of impact, innovation and disruption, though not in revenue terms. Indeed streaming still only represents 16% of all recorded music revenue but its growth is directly impacting virtually every other aspect...
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Connected Home Audio Forecasts, 2015 to 2020
The Reinvention Of Hi-Fi

Cover image for Connected Home Audio Forecasts, 2015 to 2020
Mark Mulligan
While the home hi-fi market was fading into irrelevance Sonos quietly set about reimagining the whole concept of in-home audio. Now connected home audio is coming of age, with Sonos the dominant player in the multi-room audio segment. Consequently incumbents of all shapes and sizes are rising themselves from their slumbers and entering the market i...
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