Reports: Financial Times

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Paid News Digital Subscriptions
Bubble or Breakthrough?

Cover image for Paid News Digital Subscriptions
Zach Fuller
Still feeling imbued with the often cited ‘Trump bump’, paid news media subscriptions continued their healthy growth trajectory throughout 2017 and into the first quarter of 2018. The market, excepting China and India, grew largely in symmetry with other digital behaviours, as premium news brands continued to make their case as a credible alternative to the clickbait-centric news feeds of social media.
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The Digital News Consumer

Cover image for The Digital News Consumer
Zach Fuller
As the publishing industry’s issues regarding monetisation move front and centre in the political debate over Facebook’s media influence, the way consumers discover and interact with news content stands at a tipping point. With increasing diversity in consumption patterns across geographical markets and age groups, understanding the digital publishing consumer involves addressing platform distinctions and the wider divide between the traditional and the new.
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