MIDiA Blog - Page 43

Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

Facebook versus TikTok – a tale of two diverging social apps

Richard Broadhurst

14 Apr 2022

Social video

Social media

Meta’s 2024 vision for AR glasses demonstrates the tech barrier to the metaverse

Hanna Kahlert

13 Apr 2022

Podcast subscriptions are a key territory for the audio market

Annie Langston

12 Apr 2022

Podcasts

Subscriptions

audio fans

Podcast subscriptions offer both a direct revenue stream for audio creators and provide fans with an amplified audio experience. Despite the percentage that the subscription services take from the earrings, this is a steady income source for creators, and the model is being adopted by the large audience platforms.

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Warner Bros. Discovery is real – now comes the hard part

Tim Mulligan

12 Apr 2022

Warner Bros. Discovery

Streaming

Warner Media

On Friday, Discovery, Inc . and AT&T Inc . announced that they have concluded their transaction to combine the WarnerMedia business with Discovery. This combination finally completes a process that began last May and creates a new major standalone global media and entertainment company, Warner Bros.

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Unreal is evolving from a games development tool to a story-telling tool

Karol Severin

7 Apr 2022

Epic Games

Unreal Engine 5

games development

Epic Games, the developer of Fortnite, launched Unreal Engine 5 (UE5) this week. Despite being in works for a few years and in private Beta for most of 2021, the overall product strategy focusses on tapping into the latest consumer and creator trends.

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SiriusXM’s podcast partnership sets new precedent for the audio market

Annie Langston

7 Apr 2022

SiriusXM

Audio

Podcasts

At the kick-off of the audio battle, some of the largest tech platforms – most notably Spotify and Amazon – entered the ring by purchasing various podcast networks. These pre-emptive moves aimed to excel their position in this developing market, and in Spotify’s case, have helped them become the leader in the digital audio space.

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Fake artists are what happens when fandom dies

Mark Mulligan

7 Apr 2022

Music

Cultural trends

The topic of ‘fake artists’ refuses to go away . For those who have been on Mars for the last couple of years, fake artists refer to artists who release under a streaming pen name but do not build any artist profile around the music.

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Why entertainment could reach new levels of fragmentation in 2022

Hanna Kahlert

6 Apr 2022

d2c

Media

Social

Since the direct-to-consumer (D2C) ‘big bang moment’ of video in 2019, entertainment propositions have been multiplying rapidly across all entertainment genres. This is about to become critical as the attention economy constricts post-Covid, with the return of ‘in real life’ (IRL) activities and remote working driving increased screen fatigue.

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Is the catalogue acquisition market betting tomorrow's success on yesterday's metrics?

Tatiana Cirisano

5 Apr 2022

music industry

music industry investment

music catalogue

The music industry spent $5.3 billion on music catalogue acquisitions in 2021, according to MIDiA's most recent market report , not counting another $6.7 billion that was invested into music companies or music catalogue acquisition funds.

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How the future of sports coverage will increasingly resemble gamified sports betting

Tim Mulligan

5 Apr 2022

NENT Group

Viaplay

DAZN

Swedish video provider NENT Group has announced that its UK launch in H2 2022 will be adding live sports to its Nordic-drama focused content line to its flagship subscription video on demand (SVOD) service; Viaplay .

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The future of music consumption is (re)creation

Kriss Thakrar

4 Apr 2022

Creator economy

social music

creator tools

The music industry has grown at a record rate , led by streaming and boosted by an influx of an increasingly relevant revenue source: non-DSP streaming (via platforms such as TikTok and Twitch). This growth is an indicator of a major shift in music that will define it going forward, both culturally and as a business.

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YouTube could create a video and audio relationship to compete with music streaming platforms

Annie Langston

31 Mar 2022

YouTube

Audio

Podcasts

Audio content is most often created without visuals, with creators relying on their voice to engage listeners. However, as podcasting continues to develop, more platforms are looking for differentiated ways of appealing to audio creators and enriching their content.

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From Will Smith to cake: Why memes underpin (the volatility of) success in the creator economy

Hanna Kahlert

30 Mar 2022

meme

cake

Netflix

This years’ Oscars were overshadowed by the onstage physical altercation between Will Smith and Chris Rock, with any news of historical awards (Jane Campion was the third woman in history to take home Best Director, for one) largely overshadowed by the digital presence of the Will Smith commentary.

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The Oscars finally returns to relevance

Tim Mulligan

29 Mar 2022

Oscars

CODA

Apple

On Sunday night, the 94thAcademy Awards (commonly known as the Oscars after its iconic award statuette) made a streaming service piece of content officially the most acclaimed film in the world. Apple TV+’s CODA, a coming of age comedy drama is an English-language remake of the 2014 French-Belgian film La Famille Bélier .

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Microsoft’s new cloud focus solidifies Xbox Game Pass as the Netflix of games

Perry Gresham

29 Mar 2022

cloud gaming

Xbox Game Pass

Netflix

Last week Microsoft announced a new division of Xbox Game Studios, the “Cloud Gaming Organisation”, designed to help developers create new cloud-native games to be distributed via their Xbox Game Pass subscription service.

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Podcast industry tackles underrepresentation, but will every voice be heard?

Annie Langston

25 Mar 2022

Podcasts

underrepresentation

diversity

As the podcast format develops, various companies are taking strides to tackle representation issues to ensure that every voice can be heard. For women's history month, Lisbyn announced its #ClaimPodParity movement to bring attention to female podcast creators.

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Spotify’s Loud and Clear is about fandom, not royalties

Tatiana Cirisano

24 Mar 2022

Streaming Music

Spotify

Streaming Royalties

Spotify has updated its Loud & Clear website exploring how it pays royalties to rightsholders, and it claims that more artists are earning income on the platform than ever before. Many in the music industry will spend today picking apart these claims, and they will be right to do so.

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Elden Ring’s early success shows that traditional gaming experiences are still relevant

Perry Gresham

24 Mar 2022

Gaming

niche is the new mainstream

elden ring

From Software’s hardcore action role-playing game (ARPG), Elden Ring, has outperformed even the most optimistic predictions, resulting in the biggest game launch in recent history (excluding yearly titans Call of Duty and FIFA).

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The metaverse hype will need to account for screen fatigue in an increasingly digital world

Hanna Kahlert

24 Mar 2022

Media and Marketing

Cultural trends

metaverse

The last two years have completely reoriented the dynamic between digital-first and in-person life. Digital entertainment has boomed under successive lockdowns, streaming has dominated consumption formats, and creation has been shifted from big studios to at-home DIY – in music, video, art, and even games.

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Did independents really do three times worse than the majors in 2021?

Mark Mulligan

22 Mar 2022

Music

Business Strategy

Today, the IFPI released its estimates for the global recorded music market, with reported revenues of $25.9 billion. Last year, the IFPI estimated global revenues to be $21.6 billion (note that the IFPI retrospectively changes its historical figures every year, but you can see its actual 2020 figure here ), which implies a growth rate of 20% (18.

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