Reports: Business Strategy
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Are Prime Gaming subscriptions the drug that Twitch cannot live without?
Why the Xbox announcement is an important and strategically smart nod to developers
The context behind Disney’s investment into Epic Games
Was 2024 the year of peak ad revenues for Paramount and the Super Bowl?
Why Disney’s Epic Games investment challenges YouTube
Music subscriber market shares 2023: New momentum
Why Spotify’s podcast exclusivity era is coming to an end
What the launch of the “Hulu for sports” platform means for Disney and for sports TV
What is at stake in the TikTok-UMG showdown
PLAY – music’s next chapter
Music subscriber market shares Q3 2023 New momentum
Why Channel 4 is the canary in the digital ad mine
Is it time for streaming TV to rethink monthly billing?
Bundling 2.0 Pivoting the cost-of-living crisis into a cross-entertainment growth opportunity
One stream’s trash, another stream’s treasure – if everything’s niche, what success can you measure?
Smackdown: Netflix is now a sports streamer – and this is just the beginning
How X can become a leading social video player by fuelling controversy over creativity
Why increased ad-based engagement is hampering Netflix’s revenue growth
