Reports: Business Strategy
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Music has become a ‘just-in-time’ economy
Are the ongoing layoffs in games indicative of a wider issue in the games industry?
Epic blames layoffs on low creator margins — what does that mean for the rest of entertainment?
Spotify’s audiobooks move is another brick in the audio wall
Misaligned incentives The cost of a broken business
Regulatory decisions around AI will shape the future of digital ecosystems
Why investing in IRL entertainment is so important for Disney’s streaming future
Streaming’s problems will not be fixed by royalties alone
Unity’s pricing is a symptom, not the cause of tougher times ahead for the games industry
Niche is the way forward: DSP’s need function, not features
Cannibalisation is inevitable for YouTube as the attention economy bites
As Sam Ryder cuts to the chase, the question is do all artists become indie?
How to make artist centric artist centric
Artist subscriptions are the superfan opportunity
Misaligned incentives make the music business a zero-sum game
Alex Cooper’s new podcast network questions her future at Spotify and fuels competition for creators
For Sony's games division, add-on content is the one to watch
The FAST advantage Build sustainable consumer models
