Reports: Business Strategy
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Ideas are king in the land of AI video creation
Mainstreaming the metaverse The Apple Vision Pro and entertainment’s opportunity
The rise of the IP bank
Steam is the unlikely winner of the modern console wars – for now
Spotify wants to make podcasts a marketing driver for music
Disney’s IP bank is its ultimate superpower which it needs to double down on investing in hybrid IRL success
Take-Two acquires Gearbox as cross entertainment synergies ramp up
AI could enable a golden age of audio piracy
MIDiA Research 2024–2030 global podcast forecasts Road to a $10 billion business
Virtual influencers The opportunity for brands and creative agencies
Why Prime Video's Mr Beast gamble can fuel Amazon's advertising business
As Spotify corners audiobooks, Audible eyes functional audio
Recorded music market 2023 Back to life
Global recorded music revenues grew by 9.8% in 2023
MIDiA independent label and distributor survey
BarbenHeimer needs to usher in media fusion to fully revitalise cinema
BE THE CHANGE Gender equity in music
New audiobook pricing gives Spotify the best of both worlds