Reports: Business Strategy
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Virtual influencers The opportunity for brands and creative agencies
Why Prime Video's Mr Beast gamble can fuel Amazon's advertising business
As Spotify corners audiobooks, Audible eyes functional audio
Recorded music market 2023 Back to life
Global recorded music revenues grew by 9.8% in 2023
MIDiA independent label and distributor survey
BarbenHeimer needs to usher in media fusion to fully revitalise cinema
BE THE CHANGE Gender equity in music
New audiobook pricing gives Spotify the best of both worlds
Is BritBox International the missing commercial streaming catalyst for the BBC?
TikTok highlights the importance of publishing — and lack of songwriter services
Paramount is on the right track but does it have enough time?
Quick take: The games industry health check
What indie book publishers can gain from audiobooks
Audio substitute threat Measuring consumer time allocation
Social is the new streaming… but the cracks are already showing
Expect Warner Bros. Discovery’s forthcoming full year 2023 results to open up vital strategic choices
Are Prime Gaming subscriptions the drug that Twitch cannot live without?