Reports: Business Strategy
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Why the era of spatial computing will need its entertainment moment
Smart TV operators are gamifying engagement – here is how they can dial it up a notch
Audiobooks enter their streaming era, but will it pay off?
Who will be the winners in video as the walled gardens of entertainment recede?
Music and AI Beyond the hype cycle
Predicting what happens next in video….
MIDiA’s 2024 predictions: The algorithm is not listening
How back catalogue shows can soften the blow from the Hollywood strikes in 2024
MIDiA’s 2024 predictions report The algorithm is not listening
Skydance is seeking to become of Paramount importance for streaming
Squid Game: The Challenge - successfully spinning new content from existing IP
Features versus fandom: Why TikTok is trying to become more like YouTube
Can ReelShort succeed with short-form video entertainment where Quibi failed?
Why Amazon’s road to the Bond millions is part of a bigger plan
Music industry earnings H1 2023 Dawn of the post-streaming era
The $100m+ in-game opportunity behind music producers
Why measuring video attention requires nuance
Embracing the cultural ascent of games: Zelda, Sony, and games-video symbiosis
