Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

Netflix Bewitches the Internet

Cover image for Netflix Bewitches the Internet
Tim Mulligan
Netflix, the current subscription video on demand (SVOD) global leader, has topped Wikipedia searches for the second week of 2020 with its new fantasy scripted drama original,  The Witcher . The show is based upon a story universe created by Polish author Andrzej Sapkowski, which originated in novel form and has since morphed into –  among other adaptations –  a hugely popular game franchise with 40 million unit sales to date.
min read
Read more …

Ellie Goulding and Billie Eilish Are Streaming’s New Normal

Cover image for Ellie Goulding and Billie Eilish Are Streaming’s New Normal
Mark Mulligan
Less than a week into the new decade and we already have the first indications that the streaming rulebook continues to be rewritten faster than the ink can dry on its last entry. Three separate articles, on the surface unrelated, when stitched together create the outline of a new streaming narrative that while firmly rooted in recent developments represents an entirely new chapter for the music industry: Ellie Goulding’s ‘River’ was the UK Christmas number one despite being an Amazon exclusive Jimmy Iovine claims Drake and Billie Eilish each have more streams than the entirety of the 1980s UK streaming revenue growth slowed, adding £191 million in 2019 compared to £210 million in 2019 Fusing consumption and retail Streaming’s impact is both commercial and cultural, in large part because it fuses what used to be retail and radio.
min read
Read more …

Enter the Dragon: Netflix Steps Closer to Borderless Content with Korea’s CJ ENM

Cover image for Enter the Dragon: Netflix Steps Closer to Borderless Content with Korea’s CJ ENM
Tim Mulligan
This Monday Netflix quietly announced a new strategic partnership with potentially far-reaching ramifications for how it weathers the direct-to-consumer (D2C) storm of 2020. The December 30 th   press release  officially announced the production and output deal agreed on November 21 st  2019 between Netflix and Studio Dragon, a production company owned by CJ ENM, a leading Korean media company spanning Korean TV and film and K-Pop.
min read
Read more …

Amazon One - Family Christmas Nil

Alistair Taylor
Ever since the English Premier League (EPL) awarded rights to tech major Amazon in June 2018, the excitement for December 2019 and how Amazon’s live stream delivery would pan out has been palpable. The EPL has long prioritised revenue over reach when entertaining rights bids, but this legacy approach is approaching an inflection point; its addressable audience is ageing, increasing the importance of striking a distribution deal with a digital outlet in order to target younger demographics.
min read
Read more …

Hotstar's potential Disney+ partnership raises brand challenges

Amanda Stears
Yesterday Indian streaming service Hotstar published its 2019 India Watch Report . Hotstar (a fully-owned Disney subsidiary since the 21CF acquisition by Disney back in March of this year) now boldly states that its streaming app has reached 400 million app installs, making it one of the most downloaded apps in India of 2019 alongside WhatsApp and TikTok.
min read
Read more …