Blog - Page 85

Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

Spotify, the decline of playlists, and the rise of podcasts

Mark Mulligan

11 Apr 2019

curated playlists music marketing Music marketing strategy

The following is a small excerpt from MIDiA’s third edition of its landmark State of the Streaming Nation report. Most things that Spotify does are scrutinised and cross-examined within an inch of their lives, with vested interests trying to second guess what may be the intended or unintended cons...

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Netflix and the value add in content partnerships

Tim Mulligan

9 Apr 2019

Video Netflix Content

Netflix’s Q1 2018 earnings release next week will be closely scrutinised by investors and industry competitors alike for some reassurance over the ever-increasing content obligations being assumed by the world’s leading subscription video on demand (SVOD) service.

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Audio creator remuneration: DIY artists need x12.8 more streams and major label artists need x91 more streams to earn the same as podcast creators

Georgia Meyer

9 Apr 2019

Audio Podcasts remuneration

Podcasts are currently front of mind in the media landscape. The greatest gap in information knowledge for media professionals is understanding where podcasts fit into a unified media outreach strategy fit for 2019.

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Quick take: Spotify’s throwback hub and the future of the album

Zach Fuller

4 Apr 2019

Music streaming playlists Spotify

Throwback Thursday, one of Spotify’s most popular features, has been expanded into a new Throwback hub. Launching initially with 30 playlists and described by Austin Daboh, Head of Music Culture & Editorial at Spotify, as being “ a permanent home for our main nostalgia brand ”, the announc...

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New MIDiA Latin American streaming report in English, Spanish, and Portuguese

Mark Mulligan

4 Apr 2019

MIDiA has just published its latest report on the Latin American streaming music market, and we have versions available in English, Spanish and Portuguese. MIDiA has been tracking the Latin American music market for over five years, including annual consumer data and market metrics.

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10 trends that will reshape the music industry

Mark Mulligan

3 Apr 2019

labels as a services Latin America music business trends

The IFPI has reported that global recorded music revenues have hit $19.1billion, which means that MIDiA’sownestimates were within 1.6% of the actual results . This revenue growth story is strong and sustained but the market itself is undergoing dramatic change.

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Ecommerce wars: Can Instagram's shop window and check-out compete with Amazon's brand ambitions?

Georgia Meyer

3 Apr 2019

ecommerce Instagram Marketing

Commerce has moved online. In this rapidly evolving space, the dynamics of which govern the fortunes of so many businesses and brands, Amazon, Walmart and Instagram are playing their hands fiercely. Their product strategies are defining the space for consumers and businesses alike.

We're Hiring A Video Analyst

Dara Jegede

2 Apr 2019

Analyst Role Jobs at MIDiA midia research jobs

We are looking for a Video Analyst to join our fast-growing team. You will either currently work in a strategy, commercial or marketing role with a TV or video company, or you will be an experienced industry analyst with a track record of delivering high-quality research and consulting.

Business Development Manager Opportunity

Dara Jegede

2 Apr 2019

Jobs at MIDiA midia research jobs sales jobs

We are looking for a client-obsessed individual to join MIDiA’s sales team as a Business Development Manager, to focus on the TV, Video and Media sectors. The successful candidate will report directly to MIDiA’s head of commercial.

The bullish case for Apple’s transition into media

Tim Mulligan

2 Apr 2019

Apple News+ apple services Apple TV

A week on from the momentous decision by Apple to prioritise becoming amedia and consumer services-led company , the stock price for the company remains almost exactly where it was. On Monday March 25th AAPL’s price opened at $191.

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Cord cutting FY 2018: Streaming transition picks up pace

Tim Mulligan

1 Apr 2019

cord cutting Streaming Video

Cord cutting is now an established component of the US pay-TV landscape, reinforcing the role of the US as the canary in the mine for the global pay-TV business. Cord cutting accelerated in 2018, highlighting the secular nature of the phenomenon.

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Fox News to ‘New Fox’: What is left after the Disney deal

Alistair Taylor

1 Apr 2019

Disney Fox Fox Corporation

On the 20th March 2019, The Walt Disney Company ’s acquisition of Rupert Murdoch’s 21st Century Fox became official. What did Disney acquire? The $71.3 billion merger significantly strengthens Disney’s value proposition as a service, solidifying its position as the world’s largest media cong...

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Downtown acquires AVL: Value chains in a post-direct distribution era

Zach Fuller

28 Mar 2019

avl downtown Music

When Spotify announced that it was going to launch direct distribution on its platform, it was clear the various digital distributors that emerged in the post-Napster wave of online music (Tunecore, CD Baby, Ditto, etc.

Apple’s subscription pivot

Mark Mulligan

28 Mar 2019

Apple Subscriptions paid subscriptions

On Tuesday, Apple announced its arrival on the world stage as a media company, using the lion’s share of its product keynote as the platform for a succession of super star actors, directors and other personalities to tell the story of their respective Apple original TV shows.

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How YouTube’s 1bn+ club is changing the face of global music culture

Mark Mulligan

26 Mar 2019

Latin America latin music music video

Throughout 2018, while locked in a bitter war of words with rightsholders and creators over Article 13, YouTube quietly but dramatically expanded its role as the most powerful platform for creating global superstars.

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Apple joins the games subscription race with Arcade

Karol Severin

26 Mar 2019

Apple Arcade Games games subscriptions

Apple has announced that it will launch a games subscription service called Arcade. For a monthly payment (price point to be determined), the service will feature over 100 original games which users will be able to play across iPhones, iPads and Apple TV and pick up wherever they left off.

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Apple TV+ and the beginning of Apple the media company – #AppleEvent

Tim Mulligan

25 Mar 2019

Apple TV Apple video Media

Apple today announced the launch of its much anticipated video service, Apple TV+, at its #AppleEventin Cupertino, California. It has been a long time in the making for a combination of reasons, not least of which is a concern among TV networks of making Apple too strong a partner that they cannot c...

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AI and the disruption of the music persona

Zach Fuller

22 Mar 2019

Music music industry AI

Discussions on AI and music continue to grip the music industry, with fears we stand on the precipice of a post-musician world, yet in many ways we have been here before. History dictates that shifts in music composition are influenced more by the context in which it is consumed rather than the tech...

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Mediapro offers Eleven Sports a UK lifeline!

Alistair Taylor

21 Mar 2019

ad-supported model BT Sport Eleven Sports

Streaming service Eleven Sports will now have to table a new offer to maintain its UK La Liga rights, as Mediapro (the agency selling La Liga’s international rights) decides to return La Liga to the UK media rights tender market ahead of the 2019/2022 season.

Advertising Week Europe: Measuring success needs an overhaul – Lessons from OTT

Georgia Meyer

21 Mar 2019

Advertising Week Advertising Week Europe Aurelia Noel

Advertising Week Europe has – unsurprisingly – been brimming with discussions about OTT, programmatic and measurement. What is perhaps more surprising is the fact that OTT advertising is still framed as a new space that has not reached its full potential because it lacks the reach of linear chan...

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