MIDiA Blog - Page 64

Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

Time to stop playing the velocity game

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Mark Mulligan

3 Jul 2020

music marketing

We all know that streaming has transformed consumption and business models alike, but this is not a ‘now-completed’ process. Instead, it is one that continues to evolve at pace, and the dynamic of pace is the pivotal variable.

min read

FuboTV adds key sporting rights to portfolio following Disney deal

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Alistair Taylor

2 Jul 2020

Sporting rights

FuboTV, the US over-the-top (OTT) internet-delivered TV service launched back in January 2015 as a soccer-centric proposition. In that time it has established itself as a niche distributor of live streams of MLS and LatAm soccer matches to US, Canadian and Spanish audiences.

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Netflix $17 billion budget staves off Disney and HBO Max competition

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Tim Mulligan

30 Jun 2020

As Netflix increases its annual content budget from the $13.9 billion in 2019 to an estimated $17 billion in 2020, the global video streaming leader is responding to the competitive threat posed by its new D2C rivals by doubling down on content.

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Device sales key to Apple TV+ ROI

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Tim Mulligan

25 Jun 2020

During its WWDC 2020 event on Monday, Apple reminded the world that Apple TV+ reachesone billion screens. This is an officialrestatement of Apple Originals contributor Oprah Winfrey at last year’s Showtime event.

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Ninja’s next move crucial, as Apple Rejects Facebook Gaming App

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Karol Severin

24 Jun 2020

games streaming

For the lack of better word, times are about get crazy for the mid-to-top tier end of games streamers and creators as the content wars heat up, so here are some observations and hopefully some useful pro bono guidance for creators and companies as they try to make sense of all that has been happening around Mixer, Ninja and Facebook (and in a way Apple, as you’ll see).

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Innovation via Free-to-air Highlights Missed Opportunity to date for the EPL

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Alistair Taylor

24 Jun 2020

Sporting rights

Following live sports’ hiatus due to the coronavirus pandemic, the English Premier League (EPL) saw two of the top three most-watched matches in league history occur last weekend. The previous record of 4.

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Music Subscriber Market Shares Q1 2020

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Mark Mulligan

23 Jun 2020

music subscribers

music subscriber market shares

WWDC would have been a perfect opportunity for Apple to announce another streaming milestone for Apple Music. It didn’t but the good news is that MIDiA already have a figure for Apple Music, as part of our latest music subscriber market shares.

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The Song Economy Part 2 - strategies for making songs (even) bigger

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Keith Jopling

22 Jun 2020

In ‘ The Song Economy is just getting started ’ I looked at how major catalogue songs such as Journey’s Don’t Stop Believin’, Toto’s Africa and Mariah Carey’s All I Want For Christmas Is You had all spent many years accumulating streams (audio and video), radio plays and ultimately for their copyright owners, revenues.

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Is streaming making it harder and more expensive for consumers to access video content?

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Tim Mulligan

19 Jun 2020

Back in 2007, Netflix made its famous pivot from being a subscription postal DVD rental provider to becoming an on-demand video streaming provider. Fast forward 13 years and the entire TV industry has now been disrupted, with 53% of US consumers in Q1 2020 now paying for subscription video on demand (SVOD) services (source MIDiA Research Q1 Consumer Survey).

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Media Companies Divesting From Games Is A Double-Edged Sword

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Karol Severin

17 Jun 2020

Just a couple of weeks ago MIDiA Research wrote about Endeavor selling off its Epic Games stake . Now it has emerged that AT&T is looking to sell off Warner Bros Interactive Entertainment (WBIE), the games arm of Warner Media.

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Just what is Tencent’s Endgame?

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Mark Mulligan

16 Jun 2020

Tencent’s combined $200 million investment in WMG follows on the heels of its $3.6 billion joint investment in Universal Music. It is hardly Tencent’s first investments in music, having spent $6.2 billion on music investments since 2016.

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Bain Capital Fashions Itself Goal-Scoring Opportunity with Tabled Serie A Offer

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Alistair Taylor

16 Jun 2020

Italian football league Serie A is attracting suitors for an equity share, following a €3 billion ($3.4 billion) ‘tentative offer’ made by Bain Capital for 25% of the league. This opened up competition with equity rival CVC Capital Partners, which offered €2.

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What PlayStation 5 Tells Us About Sony's Trajectory

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Karol Severin

12 Jun 2020

PlayStation put on an impressive showcase of 20+ upcoming titles, culminating in presenting the design of its new console, PlayStation 5, due to launch later this year. Though no launch date, price or any other details were announced, Sony’s presentation communicated a lot about its strategy.

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Music Streaming Needs a New Future

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Mark Mulligan

12 Jun 2020

While doing some research on the Chinese streaming market I came across this fantastic UX tear down of Xiami Music . I recommend you read it in full. The day before I found this–also must-read–article on Beyoncé’s streaming strategy ,which explains how she uses different platforms to segment her fanbase (Tidal – super fans, Spotify engaged fans, Netlix, passive fans).

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MIDiA's Recovery Economics principles for competing effectively post lockdown

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Dara Jegede

11 Jun 2020

covid-19 impact

If you missed our webinar on how media and entertainment will evolve post lockdown and how companies should adapt, the recording is available below. MIDiA analysts present in this webinar how the entertainment industries can plan not to simply bounce back, but to rebuild their value propositions and supply chains to adjust to the realities of the new normal.

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Premier League Acknowledges Priorities Have Changed During Lockdown

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Alistair Taylor

11 Jun 2020

artificial crowd noise

The English Premier League (EPL) is set to return to screens next Wednesday, over three months since the last fixture graced our screens. Considering the pandemic enforced-postponement has deprived sports fans of any live content since early March, the return of the EPL is big news for sports – even if the viewing spectacle is going to be inherently different.

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New Webinar on What Comes After Lockdown

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Mark Mulligan

9 Jun 2020

Want to know what happens in the post-Lockdown era? Join us for our free-to-attend Recovery Economics webinar tomorrow (Wednesday 10thJune) at 4pm BST / 11am EST / 8am PT for insight on music, radio, games, TV, sports and media.

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The BBC Steps Into A Brave New World With The Appointment of Tim Davie

Tim Mulligan

9 Jun 2020

The appointment of Tim Davie, the current chief executive of BBC Studios – the commercial licensing and production arm of the BBC – as the next director general of the BBC is a signal that fundamental change is coming to the UK national broadcaster.

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Artists are Learning How it Feels to be a Songwriter

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Mark Mulligan

8 Jun 2020

The ‘broken record’ streaming debate that continues to rage on is a natural consequence of the instantaneous collapse of live music revenue following lockdown. As soon as it was clear that live was going to be gone for some time , MIDiA predicted that the artist backlash against streaming royalties would be a natural, unintended consequence .

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HBO Max’s Existing IP Is Emerging as Its Key Asset

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Tim Mulligan

5 Jun 2020

One week into the HBO Max launch and its competitive edge is starting to show in an area which streaming services are not best known – their existing intellectual property. The new season 4 of adult animation Rick and Morty has been airing on Adult Swim, one of Warner Media’s pay-TV networks and for the last week on HBO Max – Warner Media’s new launched direct-to-consumer (D2C) service.

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