Blog - Page 85

Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

Profiling the live consumer: Streaming and the live music business

Hanna Kahlert

17 Apr 2019

live music Music music industry

This article is derived from MIDiA’s Profiling the Live Consumer report, available here . The power balance in music has swung from recorded to live, but will it stay? Live productions have been the prime revenue pusher for the music business since peer-to-peer (P2P) downloading undermined the inh...

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Four principles for marketeers to achieve business growth

Georgia Meyer

16 Apr 2019

business growth Digital economy marketing funnel

The ascent of the digital content economy has wrought radical change to marketing principles, the consequences of which have not yet been sufficiently internalised in marketing strategy and tactics. MIDiA Research has published a report detailing four principles that will equip marketeers with the m...

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Last Call for Our Artist Survey

Mark Mulligan

15 Apr 2019

Amuse Artist survey Artists

This is your last chance to take part in our global artist survey - we are closing the survey this Friday (19th April). As a reminder: In partnership with independent distribution company Amuse, MIDiA Research is undertaking a detailed study of the music artist landscape.

Snapchat announces ad business – but is it time up for third-party targeting?

Georgia Meyer

15 Apr 2019

Media and Marketing Snapchat advertising

On Thursday 4th April 2019 Snap Inc, which owns Snapchat, announced that it is building a mobile ad network. The announcement came at its first ever partner conference, akin to – but much smaller than – the developer conferences run by Facebook, Google and Apple each year.

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Can Disney do a Hulu?

Alistair Taylor

12 Apr 2019

Disney Disney Streaming Services Media

Disney finally unveiled to investors during a presentation yesterday its much anticipated direct-to-consumer (DTC) streaming service Disney+, announcing a November 12th 2019 launch. Disney+ will be an ad-free subscription launching in the US at $6.

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The limitations of music streaming’s globalising of revenue

Zach Fuller

12 Apr 2019

music catalogue Music streaming Spotify

One of music streaming’s great promises is that it creates a more globalised industry. In many ways it is delivering: revenues are rising in markets previously deemed problematic to conduct business within and domestic markets are now flooding with languages other than English – both in no small...

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Spotify, the decline of playlists, and the rise of podcasts

Mark Mulligan

11 Apr 2019

curated playlists music marketing Music marketing strategy

The following is a small excerpt from MIDiA’s third edition of its landmark State of the Streaming Nation report. Most things that Spotify does are scrutinised and cross-examined within an inch of their lives, with vested interests trying to second guess what may be the intended or unintended cons...

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Netflix and the value add in content partnerships

Tim Mulligan

9 Apr 2019

Video Netflix Content

Netflix’s Q1 2018 earnings release next week will be closely scrutinised by investors and industry competitors alike for some reassurance over the ever-increasing content obligations being assumed by the world’s leading subscription video on demand (SVOD) service.

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Audio creator remuneration: DIY artists need x12.8 more streams and major label artists need x91 more streams to earn the same as podcast creators

Georgia Meyer

9 Apr 2019

Audio Podcasts remuneration

Podcasts are currently front of mind in the media landscape. The greatest gap in information knowledge for media professionals is understanding where podcasts fit into a unified media outreach strategy fit for 2019.

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Quick take: Spotify’s throwback hub and the future of the album

Zach Fuller

4 Apr 2019

Music streaming playlists Spotify

Throwback Thursday, one of Spotify’s most popular features, has been expanded into a new Throwback hub. Launching initially with 30 playlists and described by Austin Daboh, Head of Music Culture & Editorial at Spotify, as being “ a permanent home for our main nostalgia brand ”, the announc...

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New MIDiA Latin American streaming report in English, Spanish, and Portuguese

Mark Mulligan

4 Apr 2019

MIDiA has just published its latest report on the Latin American streaming music market, and we have versions available in English, Spanish and Portuguese. MIDiA has been tracking the Latin American music market for over five years, including annual consumer data and market metrics.

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10 trends that will reshape the music industry

Mark Mulligan

3 Apr 2019

labels as a services Latin America music business trends

The IFPI has reported that global recorded music revenues have hit $19.1billion, which means that MIDiA’sownestimates were within 1.6% of the actual results . This revenue growth story is strong and sustained but the market itself is undergoing dramatic change.

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Ecommerce wars: Can Instagram's shop window and check-out compete with Amazon's brand ambitions?

Georgia Meyer

3 Apr 2019

ecommerce Instagram Marketing

Commerce has moved online. In this rapidly evolving space, the dynamics of which govern the fortunes of so many businesses and brands, Amazon, Walmart and Instagram are playing their hands fiercely. Their product strategies are defining the space for consumers and businesses alike.

We're Hiring A Video Analyst

Dara Jegede

2 Apr 2019

Analyst Role Jobs at MIDiA midia research jobs

We are looking for a Video Analyst to join our fast-growing team. You will either currently work in a strategy, commercial or marketing role with a TV or video company, or you will be an experienced industry analyst with a track record of delivering high-quality research and consulting.

Business Development Manager Opportunity

Dara Jegede

2 Apr 2019

Jobs at MIDiA midia research jobs sales jobs

We are looking for a client-obsessed individual to join MIDiA’s sales team as a Business Development Manager, to focus on the TV, Video and Media sectors. The successful candidate will report directly to MIDiA’s head of commercial.

The bullish case for Apple’s transition into media

Tim Mulligan

2 Apr 2019

Apple News+ apple services Apple TV

A week on from the momentous decision by Apple to prioritise becoming amedia and consumer services-led company , the stock price for the company remains almost exactly where it was. On Monday March 25th AAPL’s price opened at $191.

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Cord cutting FY 2018: Streaming transition picks up pace

Tim Mulligan

1 Apr 2019

cord cutting Streaming Video

Cord cutting is now an established component of the US pay-TV landscape, reinforcing the role of the US as the canary in the mine for the global pay-TV business. Cord cutting accelerated in 2018, highlighting the secular nature of the phenomenon.

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Fox News to ‘New Fox’: What is left after the Disney deal

Alistair Taylor

1 Apr 2019

Disney Fox Fox Corporation

On the 20th March 2019, The Walt Disney Company ’s acquisition of Rupert Murdoch’s 21st Century Fox became official. What did Disney acquire? The $71.3 billion merger significantly strengthens Disney’s value proposition as a service, solidifying its position as the world’s largest media cong...

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Downtown acquires AVL: Value chains in a post-direct distribution era

Zach Fuller

28 Mar 2019

avl downtown Music

When Spotify announced that it was going to launch direct distribution on its platform, it was clear the various digital distributors that emerged in the post-Napster wave of online music (Tunecore, CD Baby, Ditto, etc.

Apple’s subscription pivot

Mark Mulligan

28 Mar 2019

Apple Subscriptions paid subscriptions

On Tuesday, Apple announced its arrival on the world stage as a media company, using the lion’s share of its product keynote as the platform for a succession of super star actors, directors and other personalities to tell the story of their respective Apple original TV shows.

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