MIDiA Blog - Page 64

Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

Quick take: Xbox’s future is cross-platform, PlayStation’s is cross-entertainment

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Karol Severin

30 Jul 2020

playstation now

If Fortnite showed us anything, it’s that the future of entertainment is about monetising fandom – not just consumption and access to content. Games are perfectly positioned to help monetise fandom across all entertainment fields.

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TwitchSports: Amazon throws sports into the starting line-up

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Alistair Taylor

29 Jul 2020

Amazon-owned Twitch is no newcomer to sports. However, in a deliberate move to double down, Amazon has conceded that it needs to improve the discoverability of live sporting events for its platform users – so, as of last Wednesday, ‘Sports’ has become a standalone category with the return of Twitch.

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The end of the pay-TV era: AT&T gets behind HBO Max

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Tim Mulligan

28 Jul 2020

The Q2 2020 AT&T financial results were not pretty. Net income for the company was down 61% year-on-year (YoY). While operating expenses were down marginally by 0.1%, the real cost to the communications major came from two fronts – its massive corporate debt pile and its imploding video subscriber base.

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DAZN’s belated UK launch: Can it avoid Eleven Sports’ 'mistake’?

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Alistair Taylor

24 Jul 2020

Media & Marketing

DAZN, the anointed ‘Netflix of Sport’, has announced plans to resume launching its services globally via a beta service covering boxing bouts In July and August, for users who have registered their interest, free of charge, ahead of DAZN’s revamped imminent global rollout.

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How games continue to drive a cultural shift

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Karol Severin

24 Jul 2020

cultural insight

The strides gaming has made in recent years regarding its cultural relevance are hard to ignore. Twenty years ago, consumers defined their cultural image through the music they listened to, the clothes they wore and the sports teams they supported.

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Reach for the win: BT Sport to air UEFA Champions League final on YouTube

Cover image for Reach for the win: BT Sport to air UEFA Champions League final on YouTube

Alistair Taylor

23 Jul 2020

Media & Marketing

UK pay-TV incumbent BT Sport has announced it will air this year’s (COVID-delayed) UEFA Champions League (UCL) final free-to-air (FTA) on Google-owned YouTube. YouTube’s head of sport in EMEA, Tomos Grace confirmed the move with SportsPro Media :“BT Sport have been amazing partners for YouTube and we’re very privileged to be working with them.

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Recovery Economics: What the post-lockdown world looks like for TV

Cover image for Recovery Economics: What the post-lockdown world looks like for TV

Tim Mulligan

22 Jul 2020

brave new world

recovery economics

As the quarter of the world that experienced the COVID-19 lockdowns start to fitfully open up again, the realisation that the world has irrevocably changed is starting to settle in. With the highly contagious virus still causing secondary waves of infection in multiple countries, the need to plan for a COVID-compliant future in TV production is now becoming paramount.

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The hidden value of esports audiences

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Karol Severin

20 Jul 2020

Esports video viewers are becoming more interesting to brands and media companies. Increasingly more focus is now put on accurately valuing esports audiences. Gamers (and even more so, esports viewers) are valuable segments in terms of money and time spent across the attention economy.

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Netflix Q2 2020 earnings: Lockdown revenue windfall but performance expected to fall

Cover image for Netflix Q2 2020 earnings: Lockdown revenue windfall but performance expected to fall

Tim Mulligan

17 Jul 2020

H1 2020 has been particularly good for Netflix. Q1 2020 saw record subscriber growth of 27.8 million net additions and its original content has dominated viewer interest over the previous six months. The current top three most-viewed Wikipedia TV show pages are all Netflix originals, with D2C challenger Peacock’s Brave New World coming in at fourthplace (Source MIDiA Index ).

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Why Spotify needs Russia

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Mark Mulligan

16 Jul 2020

Spotify’s delayed Russia launch finally happened this week . While it did not drive a stock price growth like the Josh Rogan deal did (the stock closed just 1 cent higher than the previous day’s close) it will actually prove much more important in the medium term.

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NBCUniversal hopes to draw level with Premier League move

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Alistair Taylor

15 Jul 2020

With Comcast’s NBCUniversal-owned Peacock launching today (July 15th), sports fans will be excited ahead of NBCU’s repositioning of its English Premier League (EPL) rights, giving paying subscribers access to 175 fixtures for the 2020/2021 season on its over-the-top (OTT) streaming service.

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Sony buys stake in Epic Games: Small equity, large impact

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Karol Severin

13 Jul 2020

Sony has made a strategic investment of $250 million to acquire a minority stake in Epic Games. According to Venture Beat , Sony will own 1.4% of the company, valuing Epic Games at $17.86 billion. While the size of the deal does not afford Sony any direct legal control, it opens up a number of doors and is an important step in its cross-entertainment strategy.

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How the DNA of a hit has changed over 20 years

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Mark Mulligan

13 Jul 2020

the song economy

Updated on 13/03/2025: Five years is a long time in the fast-changing music industry. To see how the DNA of a hit has evolved since this blog was published, check out our latest post by MIDiA's music researcher, Olivia Jones: " How the DNA of a hit changed in the last five years ".

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Welcome to the world of digital autarky

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Tim Mulligan

8 Jul 2020

2020 has thus far proved to be a year of unexpected disruption across business and the geo-political landscape as the international order adapts to the global pandemics and rising nationalism.The post second world war international framework which has brought unprecedented prosperity and stability to the world is now starting to fray.

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Quick Take: Amazon’s pull-back of Crucible is a setback, but don’t sign it off just yet

Cover image for Quick Take: Amazon’s pull-back of Crucible is a setback, but don’t sign it off just yet

Karol Severin

6 Jul 2020

Amazon has decided to pull the release of its game, Crucible, back to beta following feedback from early users. Much of the games community is taking jabs at Amazon about its lack of gaming DNA and deeming this a failure.

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Time to stop playing the velocity game

Cover image for Time to stop playing the velocity game

Mark Mulligan

3 Jul 2020

music marketing

We all know that streaming has transformed consumption and business models alike, but this is not a ‘now-completed’ process. Instead, it is one that continues to evolve at pace, and the dynamic of pace is the pivotal variable.

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FuboTV adds key sporting rights to portfolio following Disney deal

Cover image for FuboTV adds key sporting rights to portfolio following Disney deal

Alistair Taylor

2 Jul 2020

Sporting rights

FuboTV, the US over-the-top (OTT) internet-delivered TV service launched back in January 2015 as a soccer-centric proposition. In that time it has established itself as a niche distributor of live streams of MLS and LatAm soccer matches to US, Canadian and Spanish audiences.

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Netflix $17 billion budget staves off Disney and HBO Max competition

Cover image for Netflix $17 billion budget staves off Disney and HBO Max competition

Tim Mulligan

30 Jun 2020

As Netflix increases its annual content budget from the $13.9 billion in 2019 to an estimated $17 billion in 2020, the global video streaming leader is responding to the competitive threat posed by its new D2C rivals by doubling down on content.

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Device sales key to Apple TV+ ROI

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Tim Mulligan

25 Jun 2020

During its WWDC 2020 event on Monday, Apple reminded the world that Apple TV+ reachesone billion screens. This is an officialrestatement of Apple Originals contributor Oprah Winfrey at last year’s Showtime event.

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Ninja’s next move crucial, as Apple Rejects Facebook Gaming App

Cover image for Ninja’s next move crucial, as Apple Rejects Facebook Gaming App

Karol Severin

24 Jun 2020

games streaming

For the lack of better word, times are about get crazy for the mid-to-top tier end of games streamers and creators as the content wars heat up, so here are some observations and hopefully some useful pro bono guidance for creators and companies as they try to make sense of all that has been happening around Mixer, Ninja and Facebook (and in a way Apple, as you’ll see).

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