Reports: Cultural trends
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Reddit’s IPO is a nail in the coffin for the centralised internet
Gender inequality in music mirrors the challenges of streaming… as do its opportunities for change
What would a post-TikTok (US) future look like?
Music has a gender problem — why do women bear the burden of fixing it?
Music creators – take our survey!
Format versus context: Can a YouTuber make it on TV?
One stream’s trash, another stream’s treasure – if everything’s niche, what success can you measure?
Instagram is becoming Facebook. So where do all the people go?
Are we approaching an analogue revival?
Despite its hyper-futurism, 2023 was a return to the past
2024 will be a year of change (as if there has not been enough already)
MIDiA’s 2024 predictions: The algorithm is not listening
AI copyright lawsuits beg the bigger question: How valuable is digital content?
Does culture become a commodity, or do commodities become culture?
The future of AI will orient around datasets… which will put the user in a front-and-centre blind spot
AI, music rights, and known unknowns
Up close and personal: when the algorithm goes too far
AI is the new digital ad industry… but the stakes are far greater
