Blog: Streaming Music - Page 4

Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

Quick Take: Amazon Music Unlimited Comes To The UK

Mark Mulligan
Amazon announced the anticipated launch of Amazon Music Unlimited in the UK today. For my full take on Amazon Music Unlimited see my previous post here. Make no mistake, Amazon are taking this launch seriously, with a coordinated PR campaign and press release quotes not only from Amazon’s head of streaming music Steve Boom but also from Jeff Bezos himself.
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Chart Of The Week. Playlists 1, Albums 0 – How Streaming Is Changing Music Listening

Cover image for Chart Of The Week. Playlists 1, Albums 0 – How Streaming Is Changing Music Listening
Mark Mulligan
The album has been under assault ever since Napster first gave consumers the ability cherry pick their favourite tracks and leave the filler behind. Apple formalised the process with the iTunes Store and in recent years streaming has hammered the nail in the coffin by supercharging the consumption shift towards playlists.
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Chart Of The Week: Music Subscribers Vs Video Subscribers

Cover image for Chart Of The Week: Music Subscribers Vs Video Subscribers
Mark Mulligan
2015 was a big year for streaming music but it was a bigger deal for streaming video, generating $16 billion in revenue compared to $4.5 billion for streaming music. (Both figures are retail values). The contrast between the two streaming markets is pronounced: Streaming Video: Exclusives are a standard part of video services Streaming Music: Virtually all of the same 30 million songs are available everywhere Streaming Video: Rights are fragmented across a host of TV networks and studios Streaming Music: 3 labels account for the majority of rights Streaming Video: Subscribers are just as likely to be male or female and have relatively even age distribution Streaming Music: Subscribers are predominately male and under 45 Streaming Video: Services compete on price, content proposition and functionality Streaming Music: Services largely operate within the same price point and content Streaming Video: Video services are profitable (Netflix has a 32.
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MIDiA Chart Of The Week: Listening Habits Of Streaming Music Consumers

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Mark Mulligan
Although the relatively early stage of development of the streaming market means that most listening habits are not yet being changed, there are fundamental shifts emerging among streamers and subscribers that point to the future of music consumption: Subscribers are fickle listeners: 58% of subscribers report listening to individual albums and tracks just a few times while 60% are doing this more than they used to because they are discovering so much new music.
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