recession Reports from MIDiA Research

2021 Predictions
The Year of the Immersive Web

Report by Mark Mulligan, Tim Mulligan, Karol Severin, Alistair Taylor and Hanna Kahlert

23 Nov 2020

The 20,000 Foot View: In this report MIDiA Research analysts present their predictions for what will be the big trends in digital media and tech across music, video, brands, marketing, games and sports…

Post-Pandemic Programming
Surviving and Thriving in the Recession

Cover image for Post-Pandemic Programming

Report by Mark Mulligan, Tim Mulligan, Karol Severin, Alistair Taylor, Keith Jopling and Hanna Kahlert

9 Sep 2020

£5,000.00

aeg

AMC Cinemas

Alphabet

The 20,000 Foot View: COVID-19 caused dislocation and disruption to the global entertainment business. Now, the recession and the prospect of further pandemic peaks have created an unprecedented outlook…

Recession Impact
Music Industry 2020 Growth Scenarios

Report by Mark Mulligan

29 Jun 2020

£3,000.00

recession

Covid-19

coronavirus

As part of MIDiA’s research stream focused on how COVID-19 is impacting the entertainment industries, this report explores how the combination of lockdown measures and the coming recession will impact…

COVID-19 and the Vulnerability of Pure Play Sports Streaming Services

Report by Alistair Taylor

23 Apr 2020

£3,000.00

oronavirus

Covid-19

Pay-TV

The 20,000 Foot View: The postponement of annual competitions and major quadrennial events has highlighted just how heavily pay-TV and sport-centric streaming services’ value propositions…

Consumer Engagement
Building Sustainable Brands in 2020 and Beyond

Report by Hanna Kahlert

20 Apr 2020

brands

engagement

targeting

The 20,000 Foot View: Brands have an ongoing engagement problem. No matter how much data they use or how targeted they go, competition is fierce, consumer attention is saturated, and all usage comes…

COVID-19
The Self-Isolation Entertainment Boom

Report by Mark Mulligan

6 Apr 2020

Free Report

covid 19

coronavirus

media consumption

The 20,000 Foot View: Following our first COVID-19 impact report, this report deep dives into how media consumption patterns have changed in the initial weeks of COVID-19 dislocation. While it is crucial…

COVID-19
Entertainment and Leisure Industry Impact Assessment

Report by Mark Mulligan

20 Mar 2020

£5,000.00

Covid-19

covid19

covid 19

The 20,000 Foot View: The spread of COVID-19, and the responses of industry and governments alike, is unprecedented. It is, however, the restrictions on movement of people along with the response of…

Recession Impact
Cocooning Will Protect Entertainment Spend

Report by Mark Mulligan

18 Mar 2020

£3,000.00

recession

global recession

economic downturn

The 20,000 Foot View: Even before the global coronavirus outbreak, faltering confidence in the global economy suggested that a recession may be looming. With stock markets trending down following the…

US and UK Sports Fans
Reaching Digital Natives

Report by Alistair Taylor

6 Dec 2019

£3,000.00

peak attention economy

attention

engagement

The 20,000 Foot View: Sports as a product is feeling the squeeze of the peak attention economy. Sports fans in the traditional sense are ageing, and appealing to a younger digitally-native audience is…

Sports Rights
Measuring the ROI for Streaming

Report by Alistair Taylor

30 Oct 2019

£3,000.00

peak attention economy

competition

finite resources

The 20,000 Foot View: Measuring streaming sports audience engagement is paramount when determining which rights mix consumers are actually willing to pay for. Netflix has shown that in a saturated market,…

Recession Impact | How an Economic Downturn Could Reshape Digital Media

Report by Alistair Taylor, Amanda Stears, Karol Severin, Keith Jopling, Mark Mulligan, Tim Mulligan and Zach Fuller

29 Oct 2019

£5,000.00

recession

economic cycles

economic downturn

The 20,000 Foot View: Ten years on from the credit crunch, the global economy could be poised to enter another economic recession. Many of the underlying causes of the credit crunch remain in place,…

Reports: recession