Reports: Disney

Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.

COVID-19
The Self-Isolation Entertainment Boom

Cover image for COVID-19

Mark Mulligan

April 2020

Streaming

Spotify

Artists

Following our first COVID-19 impact report, this report deep dives into how media consumption patterns have changed in the initial weeks of COVID-19 dislocation. While it is crucial to remember that these behaviour shifts are a snapshot of a unique moment in time, there are nonetheless some that will persist post-pandemic.

COVID-19
Entertainment and Leisure Industry Impact Assessment

Cover image for COVID-19

Mark Mulligan

March 2020

Apple

Spotify

Artists

The spread of COVID-19, and the responses of industry and governments alike, is unprecedented. It is, however, the restrictions on movement of people along with the response of consumers and investors that is causing the biggest disruption and will have the most impact on entertainment businesses.

COVID-19
Entertainment and Leisure Industry Impact Assessment

Cover image for COVID-19

Mark Mulligan

March 2020

Apple

Spotify

Artists

The spread of COVID-19, and the responses of industry and governments alike, is unprecedented. It is, however, the restrictions on movement of people along with the response of consumers and investors that is causing the biggest disruption and will have the most impact on entertainment businesses.

Peak Attention
Competing in a Saturated Attention Economy

Cover image for Peak Attention

Mark Mulligan and Karol Severin

March 2020

Apple

Spotify

Amazon

Smartphones have made media consumption more interconnected than ever and are still increasing audiences time spent with entertainment. Filling the residual audience downtime from the analogue era was the fuel in the engine of the digital content economy.

Peak Attention
Competing in a Saturated Attention Economy

Cover image for Peak Attention

Mark Mulligan and Karol Severin

March 2020

Apple

Spotify

Amazon

Smartphones have made media consumption more interconnected than ever and are still increasing audiences time spent with entertainment. Filling the residual audience downtime from the analogue era was the fuel in the engine of the digital content economy.

Awareness and Demand Indicators for Disney+ versus Apple TV+

Cover image for Awareness and Demand Indicators for Disney+ versus Apple TV+

Tim Mulligan

February 2020

Apple

Apple TV

Disney

Awareness and Demand Indicators for Disney+ versus Apple TV+ in Q4 2019 / Q1 2020 On November 1st 2019 Apple TV+ launched, followed by Disney+ on November 12th. Both services represent flagship direct-to-consumer (D2C) services, headed by a dominant tech major and a dominant media major respectively – representing the diverging strategic drivers behind the 2019/2020 D2C big bang moment.

Awareness and Demand Indicators for Disney+ versus Apple TV+

Cover image for Awareness and Demand Indicators for Disney+ versus Apple TV+

Tim Mulligan

February 2020

Apple

Apple TV

Disney

Awareness and Demand Indicators for Disney+ versus Apple TV+ in Q4 2019 / Q1 2020 On November 1st 2019 Apple TV+ launched, followed by Disney+ on November 12th. Both services represent flagship direct-to-consumer (D2C) services, headed by a dominant tech major and a dominant media major respectively – representing the diverging strategic drivers behind the 2019/2020 D2C big bang moment.

Awareness and Demand Indicators for Disney+ versus Apple TV+

Cover image for Awareness and Demand Indicators for Disney+ versus Apple TV+

Tim Mulligan

February 2020

Apple

Apple TV

Disney

Awareness and Demand Indicators for Disney+ versus Apple TV+ in Q4 2019 / Q1 2020 On November 1st 2019 Apple TV+ launched, followed by Disney+ on November 12th. Both services represent flagship direct-to-consumer (D2C) services, headed by a dominant tech major and a dominant media major respectively – representing the diverging strategic drivers behind the 2019/2020 D2C big bang moment.

Building Show Fandom in the Streaming Era

Cover image for Building Show Fandom in the Streaming Era

Tim Mulligan

February 2020

Apple

Spotify

Marketing

The direct-to-consumer (D2C) video big bang moment is getting into stride, with Peacock and HBO Max following Apple TV+ and Disney+ into the already-congested video streaming marketplace. TV show marketing teams now face unprecedented competition for audience attention and mindshare.

Building Show Fandom in the Streaming Era

Cover image for Building Show Fandom in the Streaming Era

Tim Mulligan

February 2020

Apple

Spotify

Marketing

The direct-to-consumer (D2C) video big bang moment is getting into stride, with Peacock and HBO Max following Apple TV+ and Disney+ into the already-congested video streaming marketplace. TV show marketing teams now face unprecedented competition for audience attention and mindshare.

US Video Consumer Behaviour Q4 2019
End of the Beginning for the Streaming Transition

Cover image for US Video Consumer Behaviour Q4 2019

Tim Mulligan

January 2020

Streaming video

Apple TV

Netflix

This report presents key trends and analysis from MIDiA’s quarterly Video Brand Tracker survey, including devices for viewing, video streaming activities, subscription video on demand (SVOD), demographics, video streaming app users, and top-streamed TV shows.

AVOD Players Case Study
Media Prima Berhad and Cinedigm

Cover image for AVOD Players Case Study

Amanda Stears

December 2019

YouTube

roku

dailymotion

Ad-supported video on demand (AVOD) services face significant challenges in their efforts to be commercially sustainable, in particular the struggle to attract advertisers away from traditional free-to-air TV. Ultimately, these services must seek to establish themselves as credible alternatives to linear consumption.

20/20 Vision
MIDiA Research Predictions 2020

Cover image for 20/20 Vision

Alistair Taylor, Amanda Stears, Karol Severin, Keith Jopling, Mark Mulligan, Tim Mulligan and Zach Fuller

December 2019

Apple

Spotify

Discovery

In this report MIDiA Research analysts present their predictions for what will be the big trends in digital media and tech across music, video, media, brands, marketing, games and sports in 2020 and the coming decade. Companies and brands mentioned in...

20/20 Vision
MIDiA Research Predictions 2020

Cover image for 20/20 Vision

Alistair Taylor, Amanda Stears, Karol Severin, Keith Jopling, Mark Mulligan, Tim Mulligan and Zach Fuller

December 2019

Apple

Spotify

Discovery

In this report MIDiA Research analysts present their predictions for what will be the big trends in digital media and tech across music, video, media, brands, marketing, games and sports in 2020 and the coming decade. Companies and brands mentioned in...

US and UK Sports Fans
Reaching Digital Natives

Cover image for US and UK Sports Fans

Alistair Taylor

December 2019

YouTube

Amazon

revenue

Sports as a product is feeling the squeeze of the peak attention economy. Sports fans in the traditional sense are ageing, and appealing to a younger digitally-native audience is a fundamental issue that rights holders can no longer ignore. Sports rights holders have realised the importance of their virtual (gaming) counterparts, acknowledging that they are taking much of the attention of a large proportion of their fanbases, but also nurturing expected future fans who do not interact with the real-life version of sports.

US and UK Sports Fans
Reaching Digital Natives

Cover image for US and UK Sports Fans

Alistair Taylor

December 2019

YouTube

Amazon

revenue

Sports as a product is feeling the squeeze of the peak attention economy. Sports fans in the traditional sense are ageing, and appealing to a younger digitally-native audience is a fundamental issue that rights holders can no longer ignore. Sports rights holders have realised the importance of their virtual (gaming) counterparts, acknowledging that they are taking much of the attention of a large proportion of their fanbases, but also nurturing expected future fans who do not interact with the real-life version of sports.

Streaming Pricing
Solid Outlook but Slowing Demand

Cover image for Streaming Pricing

Mark Mulligan

December 2019

Willingness to pay

Apple

Netflix

Across a wide selection of Western countries, the streaming music and video subscription markets are reaching a high degree of maturity. As saturation for core products nears, further growth will depend upon factors such as pricing innovation and multiple subscriptions per household.

Streaming Pricing
Solid Outlook but Slowing Demand

Cover image for Streaming Pricing

Mark Mulligan

December 2019

Willingness to pay

Apple

Netflix

Across a wide selection of Western countries, the streaming music and video subscription markets are reaching a high degree of maturity. As saturation for core products nears, further growth will depend upon factors such as pricing innovation and multiple subscriptions per household.

Spotify Podcast Strategy
Strong Start, Long Way to Go

Cover image for Spotify Podcast Strategy

Mark Mulligan

November 2019

Spotify

Spotify

Pandora

Spotify has bet big on podcasts, viewing them as a means to multiple strategic ends. After a number of major acquisitions, Spotify is beginning to deliver meaningful audience and revenue numbers. Though it is still early days for Spotify’s podcast strategy, there is clear long-term potential to transform the wider audio landscape.

TV Network Rankings
Brand Equity and the Weaponisation of Originals

Cover image for TV Network Rankings

Amanda Stears

November 2019

US

UK

YouTube

The big streaming networks Netflix and Amazon have become the powerhouses of video brand equity by simultaneously weaponising TV shows as acquisition tools and assimilating the brands of traditional networks through association with their shows. The disconnect between original TV networks and global audiences is becoming wider as local networks and streaming services gain audience appeal and relevance.

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Showing 81 to 100 of 125 results.