MIDiA Blog - Page 94

Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

Quick Take: Have We Witnessed Peak Silicon Valley?

Zach Fuller

30 Mar 2018

fairchild semiconductors

In light of Facebook’s controversial handling of the Cambridge Analytica scandal, it seems a pertinent time to ask if the world is falling out of love with Silicon Valley, the West Coast powerhouse that birthed many of the world’s eminent technology companies.

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Free Is Never Free In The Digital Economy; Video Just Might Be Facebook’s Salvation

Tim Mulligan

29 Mar 2018

Cambridge Analytica

Unless you are one of those rare individuals who is still able to live a digital-free life, you will have been made aware of Facebook’s recent fall from grace on the back of the revelations about its unwitting relationship with the suddenly world-famous Cambridge Analytica.

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Spotify and Netflix Are Experiencing Opposite User Engagement Trends

Cover image for Spotify and Netflix Are Experiencing Opposite User Engagement Trends

Karol Severin

27 Mar 2018

listening hours

The latest Fuse data enables us to comparemonthly hours per MAU spent onSpotify and monthly hours per subscriber spent on Netflix over 2017. Interestingly they are travelling in opposite directions. Spotify & Netflix's Monthly Hours Of Engagement per MAU/Subscriber While Spotify’s monthly content hours per MAU increased from 19 to 25 in 2017, Netflix’s average monthly hours per subscriber decreased from 50 to 39.

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Quick Take: Frustrate and Destroy – YouTube’s Frontloaded Strategy

Zach Fuller

23 Mar 2018

Listen to any music streaming debate and it will not be long before you the value gap discussion regarding YouTube is brought up. It is a point MIDiA has discussed at length through distinguishing Spotify and YouTube’s business models (that of all streams created equal vs share of ad revenue), but YouTube Head of Music Lyor Cohen is looking to change that.

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The Spotify Numbers You Won’t Have Seen

Cover image for The Spotify Numbers You Won’t Have Seen

Mark Mulligan

23 Mar 2018

One of the core values that we deliver to our clients at MIDiA Research is finding the ‘third number’— the data point that wasn’t reported by a company but that can be arrived at through a process of modelling and triangulation.

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Amazon Has Hit The Brakes On The Grand Tour

Tim Mulligan

22 Mar 2018

Fans of the Amazon original Grand Tour last week will have been disappointed to find out that the eclectic motorsports/chat show was not going to be renewed beyond the third season which is currently in production.

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Voice Control Could Cause a Boom in Ad-Supported Music and Podcasts

Zach Fuller

16 Mar 2018

Creativity and commerce have a tempestuous relationship at the best of times, yet both recognise the other’s importance in monetising their work. Nowhere is this more pronounced than in ad-land, which aside from direct monetisation (paid subscriptions etc.

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Why Exclusive Live Sports Coverage Matters To Facebook

Tim Mulligan

14 Mar 2018

Facebook’s decision to acquire the exclusive digital streaming rights to Major League Baseball is another clear push by the social media giant into the traditional world of TV content. The agreement which was publicised on March 9th, allows Facebook to stream 25 live games in 2018 through the MLB Live show Page , making Facebook the MLB’s exclusive digital distribution partner outside of the MLB Network , which is the MLB’s authenticated channel app service (an app which can also be viewed on desktops where you have to provide pay-TV partner login details in order to access the service).

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Could Magic Leap’s Future End Up More B2B than B2C?

Karol Severin

13 Mar 2018

magic leap funding

Magic Leap announced last week that it has raised $461 million from the Saudi Arabia’s Public Investment Fund. This brings its latest fundraising round (D) to $963 million, which makes a total of $2.

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Not All Originals Are Created Equal

Cover image for Not All Originals Are Created Equal

Tim Mulligan

12 Mar 2018

As the world shifts closer to becoming a digital video landscape, the ‘original’ has become a key part of the value proposition for subscription video on demand (SVOD) services as they battle for market share.

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Quick Take: NME and the Decline of Print

Zach Fuller

9 Mar 2018

digital advertising

To paraphrase a proverb on the inevitability of change, ‘It is astonishing how long things can continue and how quickly they can fall’. The NME’s swift announcement of a final issue certainly aligns with this prophecy.

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SVOD and the Emerging Video Content Bubble

Cover image for SVOD and the Emerging Video Content Bubble

Tim Mulligan

5 Mar 2018

Media and Marketing

Another week, another inflated data point around the expanding content offerings on premium video services. Netflix CEO David Wells announced on Tuesday, 27th February, that not only will Netflix spend $8 billion on content in 2018, but it will be commissioning up to 700 original series this year.

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Could Hatch Be Rovio’s Answer To Satiating Shareholders In The Long Term?

Karol Severin

1 Mar 2018

Last week Rovio published preliminary information about its performance in Q4 and full year 2017, as well as its outlook for 2018. Rovio said it expects €297.2 million revenue for 2017, which is a growth of 55% year-on-year (17% growth between Q4 2016 and 2017).

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The Narrative Of Spotify’s Filing Is That The Best Is Yet To Come

Cover image for The Narrative Of Spotify’s Filing Is That The Best Is Yet To Come

Mark Mulligan

28 Feb 2018

Spotify just filed its F1 for its DPO. The most anticipated business event in the recorded music industry since, well…as long as most can remember, is one big step closer. The filing is a treasure trove of data and metrics, and while there won’t be too many surprisesfor anyone who follows the company closely, there are nonetheless a lot of very interesting findings and themes.

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Will AI Replace The Artist Altogether Or Will It Serve As Another Creation Tool?

Zach Fuller

28 Feb 2018

artificial intelligence

In covering tech trends, we try to avoid chasing after the latest buzzwords at MIDiA. Artificial Intelligence certainly ticks the boxes of Gartner’s famed hype cycle model , i.e. technologies that attract VC funding and obligatory media headlines before falling into a trough of disillusionment, often never recovering.

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Just What Is Tencent Up To With Streaming?

Mark Mulligan

28 Feb 2018

Tencent is building a global streaming empire. Back in December 2017 Tencent Music did a 10% equity swap deal with Spotify and now it has led a $115 million investment round for India-based streaming service Gaana.

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Why Comcast is bidding for Sky

Mark Mulligan

27 Feb 2018

In a dramatic development Tuesday, US telco giant Comcast announced it is bidding £22.1 billion ($31 billion) for UK pay-TV operator Sky. This is a 16% premium to the existing takeover bid currently undergoing regulatory review from 21st Century Fox.

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Which TV Genres Have The Highest Paid Conversion Rates Among Fans?

Karol Severin

26 Feb 2018

genre preferences

For the first time MIDiA has included TV genre preferences and willingness to pay for them into its quarterly surveys. This covers 20 different TV genres, cross reference-able across 75 specific TV Show fan segments and 25 additional consumer segments.

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Why Netflix Is investing $300 million Into Ryan Murphy

Cover image for Why Netflix Is investing $300 million Into Ryan Murphy

Tim Mulligan

22 Feb 2018

Last week, streaming video giant Netflix created the first $300 million showrunner (a role combining writer, executive producer and script editor responsibilities). A term only loosely understood before Netflix initiated the subscription video on demand revolution in 2007, the showrunner is the new power focus of the original content bubble emerging in scripted drama.

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With Black Panther: The Album Soundtrack At Number One In The US, Are We Witnessing A Soundtrack Renaissance?

Zach Fuller

20 Feb 2018

Critical Developments

With the film sitting atop the box US office, Black Panther: The Album, executively produced by Kendrick Lamar, has managed a rare franchise feat by debuting at No. 1 on the Billboard 200 chart, with 154,000 in combined streaming and physical sales.

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