Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

Does culture become a commodity, or do commodities become culture?

Cover image for Does culture become a commodity, or do commodities become culture?
Hanna Kahlert
commodity
culture
Cultural trends
More than three fourths of audiences believe that the music they listen to reflects who they are. This rises to more than four fifths of people aged 25-44. Music listening is also incredibly personal –roughly a third of people listen to playlists they curate themselves when exercising, hanging out with friends, working or studying, or just when they are out and about.
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Niche is the way forward: DSP’s need function, not features

Cover image for Niche is the way forward: DSP’s need function, not features
Hanna Kahlert
dsp
Streaming
Creators
It has never been easier to become a music creator. But, it has arguably never been harder to remain one as a full-time career. There are a whole host of reasons behind this, not least of which is a streaming economy that has upended the role of music in the daily lives of audiences, and a host of creator tools (including generative AI) that lower the barriers to music creation, to the point where nearly anyone can step over them with ease.
min read
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