Tag: spotify

Creator Support: A New Take on User Centric Licensing

Posted on 26th April, 2019 by Mark Mulligan in Amuse, Artist Streaming Income, Artists, Billie Eilish, Circa Waves, Deezer, Indie Labels, Keywords: User Centric Licensing, Kobalt, Label Services, Lauv, Major Labels, Patreon, Rex Orange County, Spotify, Streaming Income, Streaming Licensing, Streaming Royalties and Taylor Swift

User-centric licensing (i.e. stream pay-outs based on sharing the royalty income of an individual user split across the music they listen to) has stimulated a lot of debate. I first explored…

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Amazon’s Ad Supported Strategy Goes Way Beyond Music

Posted on 17th April, 2019 by Mark Mulligan in Ad Supported, Ad Supported Strategy, Ad Supported Streaming, Amazon, Amazon Ad Revenues, Amazon Ad Strategy, Amazon Music Unlimited, Amazon Prime Music, Amazon Prime Video, Facebook, Facebook Ad Revenue, Free Streaming, Freemium, Freemium Music, IMDB Freedive, Radio, Spotify, Spotify Ad Supported, Tech Major Ad Revenue, Tech Majors, TV and Video

Amazon is reportedly close to launching an ad supported streaming music offering. Spotify’s stock price took an instant tumble.But the real story here is much bigger than the knee-jerk reactions of…

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10 Trends That Will Reshape the Music Industry

Posted on 3rd April, 2019 by Mark Mulligan in 23 Capital, Albums, Amazon, Amuse, Apple, CDBaby, China, Emerging Markets, India, Laas, Labels As A Services, Latin America, Music Business, Music Business Trends, Music Industry, Netflix, Playlists, Podcasts, Post-album Economics, Radio, Record Labels, Social Music, Splice, Spotify, Streaming Pricing, Tech Major Bundles and Tech Majors

The IFPI has reported that global recorded music revenues have hit $19.1 billion, which means that MIDiA’s own estimates published in March were within 1.6% of the actual results. This revenue growth story is strong…

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Here’s How Spotify Can Fix Its Songwriter Woes (Hint: It’s All About Pricing)

Posted on 11th March, 2019 by Mark Mulligan in Copyright Royalty Board, Music Publishers, Netflix, Netflix Pricing, Songwriters, Spotify, Spotify Pricing, Streaming, Streaming Pricing and Streaming Royalties

Songwriter royalties have always been a pain point for streaming, especially in the US where statutory rates determine much of how songwriters get paid. The current debate over Spotify, Amazon, Pandora…

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