Tag: BT

Can BT Lay the Smackdown on Its Rivals?

Posted on 3rd January, 2020 by Alistair Taylor in Addressable Audience, Broadcast, BT, BT Sport, BT Sport Pass, Consumers, Consumption, DTC, Eleven Sports, English Premier League, Entertainment, Gallagher Premiership Rugby, Now TV, Pay Tv, Peak Attention, Raw, Reach, Revenue, Rights Acquisition, Serie A, Sky, Sky Sports, Smackdown, Sporting Rights, Streaming Insurgent, Subscribers, Subscription Video On Demand, Subscriptions, Svod, UEFA Champions League, Ufc, Value Proposition, Wrestling, WWE, WWE Network, WWF and Younger Audience

This Saturday at 1am GMT BT will debut its live broadcast for WWE Smackdown, having acquired the exclusive rights from long-term UK broadcaster Sky in June 2019. This signalled the…

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Amazon One - Family Christmas Nil

Posted on 18th December, 2019 by Alistair Taylor in Addressable Audience, AFC Bournemouth, Ageing Audience, Amazon, Amazon Prime Video, ATP, Broadcasters, BT, Buffering, Burnley, Commentary, Concurrent Viewership, Content Mix, Crystal Palace, DAZN, Demographics, Digital, Distribution Deals, Eleven Sports, English Premier League, EPL, Fixtures, High-quality Picture, Highlights, Latency, Linear, Live Stream, Manchester City, Nfl, Now TV, Optus, Optus Sport, Prime, Recession-proof, Rights, Rights Holders, Sky, Sky Deutschland, Spark, Spark Sport, Sports Rights, Stats, Streaming Insurgents, Tech Major, Tender, Time Delay, TNF, Twitch, UCL, UEFA Champions League, US Open, Value Proposition, WAUs and WTA

Ever since the English Premier League (EPL) awarded rights to tech major Amazon in June 2018, the excitement for December 2019 and how Amazon’s live stream delivery would pan out…

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BT Sport’s Key Ingredient for Competing in an Increasingly Saturated Landscape

Posted on 22nd November, 2019 by Alistair Taylor in Advertising, American Football, Baseball, Basketball, Broadcast Audience, BT, BT Sport, BT Sport App, Bubble Economics, Competitive Landscape, Cord Cutting, DAZN, Demographics, Digital Natives, Domestic Rights, Engagement, English Premier League, Europa Conference League, Exclusive Rights, ITV, Live Sports, Market Saturation, MLB, MMA, NCAA, Pay Tv, Premium Rights, Price Point, Revenue Over Reach, Rugby, Sky, Sky Sports, Soccer, Social Platform, Sporting Rights, Sports Highlights, Sports Rights Bubble, Streaming Service, Subscribers, Subscription Video On Demand, Supply Demand, Svod, Telco, Telecom, Traditional Broadcaster, UCL, UEFA Champions League, UEFA Europa League, Ufc, Untapped Audience, Value Proposition, Weekly Active Usage and Youtube

The strategic dilemma as to whether rights holders should seek revenue over reach when allocating domestic rights is inevitably impacted by how dependent services are on premium rights for securing…

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Take Five (the big five stories and data you need to know) November 18th 2019

Posted on 18th November, 2019 by Mark Mulligan in BT, Bytedance, Disney, Disney+ Streaming Problems, European Champions League, Football, Netflix, Nickelodeon, Tenccent Umg, Tencent Umg Stake and Tiktok

Bytedance subscription: Bytedance, parent of TikTok, is reportedlyclose to launching a music subscription service, initially focused on emerging markets.The big question is whether Bytedance will get the deals to launch something…

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Heavyweight Battle for Premium Sporting Rights Dependent on Three Factors

Posted on 3rd June, 2019 by Alistair Taylor in Apple, BAMTech, Broadcast Rights, BT, Cable, Carriage Partnerships, D-day For Sporting Rights, DAZN, Digital Rights, Disney, Disney Streaming Services, Disruption, Enhanced Social Reach, EPL, Espn, FIFA World Cup, Google, La Liga, Latency, Monthly Active Users, NBC, Nfl, NHL, Optimal Capital, Optus, Optus Sport, Overextension, Pay Tv, Premium Sports Rights, Redistribution, Rights Acquisition, Rights Holders, SBS, Serie A, Sky, Sport-centric, Sports Rights, Streaming Services, Subscription Video On Demand, Svod, Tech Majors, Traditional Broadcasters and UCL

The sports rights landscape has changed fundamentally with the emergence of streaming subscription video on demand (SVOD) services. Digital and broadcast rights used to be separate deals entirely, but now…

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Will An EPL Streaming Service Devalue Domestic Rights?

Posted on 15th February, 2019 by Alistair Taylor in Addressable Audience, Amazon, Amazon Prime Video, BT, BT Sport, Crystal Palace, Digital Content, Eleven Sports, English Premier League, EPL, Espn, La Liga, Linear Offering, Netflix, Now TV, OTT, Pragmatism-gap, Premier League TV, Premier Sports, Premium Rights, Rights Acquisition, Rights Landscape, Serie A, Setanta Sports, Singtel, Sky, Sport Rights, Strategy, Streaming Service, Subscribers, Subscription Video On Demand, Svod, TalkSPORT, The Sunday Times, Traditional Broadcasters and USP

Following the English Premier League (EPL) announcing in November its plans to launch its own streaming service for the next rights cycle (2022-2025), the Sunday Times reported that the EPL…

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UFC’s Debut on ESPN+ Draws In Record Subs

Posted on 24th January, 2019 by Alistair Taylor in Bellator, BT, DAZN, Digital, Direct-to-consumer, Disney, Domestic Rights, Eleven Sports, Endeavor, Espn, Free Trial, IMG, Mixed Martial Art, MMA, Return On Investment, Rights Acquisition, Sporting Rights, Streaming Service, Subscribers, Subscription Video On Demand, Subscriptions, Svod, Ufc, Ultimate Fighting Championship, Walt Disney, Wau and Weekly Active Usage

The Ultimate Fighting Championship (UFC) debuted on ESPN+ this past weekend, featuring the highly touted championship fight, which saw Henry Cejudo knockout current Bantamweight champion TJ Dillashaw in just 32…

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Knockout Blow For Eleven Sports?

Posted on 13th December, 2018 by Alistair Taylor in Additive Service, Amazon Prime Video, Audience Behaviour, BBC, Broadcasters, BT, Carriage Partnerships, Discovery, Disruptors, Dsitribution, Eleven Sports, Endeavor, EPL, Eurosport, Fail, Financial Viability, GolfTV, IMG, Insurgents, Ireland, La Liga, Live Video, Niche Content, Paid Subscribers, Penetration, Premier Sports, Premium Rights, Revenue, Rights Acquisition, Serie A, Sky, Sporting Rights, Sports, Sports Video, Subscribers, Subscription Video On Demand, Substitutive Service, Svod, SVOD Adoption, Traditional TV, TV Operators, UCL, UEFA, Ufc, UK, Value Proposition, Virgin Media and WME

Eleven Sports, the insurgent subscription video on demand (SVOD) service, is considering closing its operations in the UK and Ireland after failing to secure distribution via traditional TV operators. Failure…

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Sky Shows Hand With Bid For Scottish Football TV Rights

Posted on 12th November, 2018 by Alistair Taylor in Assets, Broadcast Rights, BT, Consumer Behaviour, Cord-cutters, EFL, Eleven Sports, EPL, Football, Pay Tv, Pay-tv Subscriptions, Peak Attention Economy, Rights Portfolio, Scottish Football, Scottish Sun, Sky, Sky Sports, Soccer, SPFL, Strategy, Streaming Services, Subscription Video On Demand, UCL, Value Proposition and Viewing Figures

Sky sports has doubled down on UK football and is the firm favourite to acquire the exclusive rights to broadcast Scottish football (SPFL), having bid £100 million for the next…

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Sky and BT announce long term partnership for cross-supply of content

Posted on 2nd November, 2018 by Alistair Taylor in Addressable Audience, Amazon Prime, Attention Economy, BT, BT Sport, Collaboration, Content, Content Distribution, Cord Cutting, Customer Retention, Diversify Revenues, Eleven Sports, Exclusive Content, Linear Broadcasters, Migrating Subscribers, Netflix, Now TV, Partnership, Pay Tv, Pay-TV Customers, Sky, Sky Ireland, Sky Sports, Strategy, Streaming Pay Tv, Subscribers, Subscription Video On Demand, Svod, Tracker, UK and Value Proposition

British broadcasters Sky and BT confirmed this week a long-term extension and expansion to an overall content cross-supply deal. Following the initial agreement signed in the UK last December, the…

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