Blog: Music streaming - Page 6

Read our latest daily deep dives, hot takes, and exciting updates about the entertainment world. Check out the latest insight from your favourite analyst, or search by coverage areas - music, entertainment and fandom, creator economy and social.

Mid-Year 2018 Streaming Market Shares

Cover image for Mid-Year 2018 Streaming Market Shares

Mark Mulligan

13 Sep 2018

amazon music unlimited

Amazon Prime Music

Music subscribers grew by 16% in the first half of 2018 to reach 229.5 million, up from 198.6 million at the end of 2017. Year-on-year the global subscriber base increased by 38%, adding 62.8 million subscribers....

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Podcasts: Monetising Behind Streaming Paywalls

Georgia Meyer

31 Aug 2018

brand sponsorship

Spotify’s exclusive deal with The Joe Budden podcast, as well as upping the output from a weekly to a bi-weekly show, is demonstrative of the opportunity that music streaming services perceive podcasts...

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Audio Advertising: The New Critical Interface to Reach Premium Consumers

Georgia Meyer

11 Jul 2018

A key way MIDiA Research defines premium consumers is the extent to which they fall into the early adopter and early follower consumer categories. An early adopter is characterised by a propensity to be...

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Midem 2018 – Definitive Disruption: Streaming Opportunities in Africa

Georgia Meyer

13 Jun 2018

The Africa focus at this year’s Midem began in April, with four local forums in South Africa, Nigeria, Ivory Coast and Congo. This culminated in a focused set of talks, seminars and a keynote on the...

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Do Playlists Make the Power Law in Music Even More Extreme?

Zach Fuller

31 May 2018

Music streaming

Music has always been a superstar economy. Data going back to the 50s shows that, like many other areas of life and business, a disproportionate amount of the results come from a small number of factors....

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Quick Take: Frustrate and Destroy – YouTube’s Frontloaded Strategy

Zach Fuller

23 Mar 2018

Listen to any music streaming debate and it will not be long before you the value gap discussion regarding YouTube is brought up. It is a point MIDiA has discussed at length through distinguishing Spotify...

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Announcing MIDiA’s Streaming Services Market Shares Report

Cover image for Announcing MIDiA’s Streaming Services Market Shares Report

Mark Mulligan

3 Nov 2017

amazon music unlimited

As the streaming music market matures, the bar is continually raised for the quality of data required, both in terms of granularity and accuracy. At MIDiA we have worked hard to earn a reputation for high-quality,...

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Amazon Music: The Dark Horse Comes Out Of The Shadows

Cover image for Amazon Music: The Dark Horse Comes Out Of The Shadows

Mark Mulligan

20 Oct 2017

amazon music unlimited

Amazon Prime Music

MIDiA has just published a new report that analyses Amazon’s streaming music strategy and how this fits within the wider competitive landscape. Here are some highlights: Back in the days when online...

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What Spotify Can Learn From The Roman Slave Trade

Mark Mulligan

13 Oct 2017

age of enlightenment

Believe Digital

OK, you’re going to have to bearwith me on this one, but let me take you back to 2nd century Rome… The Roman Empire was at the peak of its powers. Its borders stretched from Scotland down to Syria...

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The Art of Windowing: Why 4:44 is a Different Kind of Exclusive

Zach Fuller

5 Jul 2017

For a brief moment last year, windowing seemed like the future of music streaming. Already common practice in the film-industry, the strategy was being touted as a way of utilising artist fan engagement...

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Exclusive: Deezer Is Exploring User Centric Licensing

Cover image for Exclusive: Deezer Is Exploring User Centric Licensing

Mark Mulligan

19 Apr 2017

music licensing

Music streaming

One of the great, though less heralded, successes of streaming in 2016 was keeping the lid on artist angst. Previous years had been defined by seemingly endless complaints from worried and angry artists...

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Introducing MIDiA's Streaming Music Health Check

Mark Mulligan

10 Jan 2017

2nd quarter 2016

We are pleased to announce the arrival of the following MIDiA report on our report store: 'Streaming Music Health Check: Streaming’s Watershed Moment'. You can purchase the report here. MIDiA Research...

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Music Subscriptions Passed 100 Million In December. Has The World Changed?

Cover image for Music Subscriptions Passed 100 Million In December. Has The World Changed?

Mark Mulligan

6 Jan 2017

Amazon Prime Music

In streaming’s earlier years, when doubts prevailed across the artist, songwriter and label communities, one of the arguments put forward by enthusiasts was that when streaming reached scale everything...

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Apple Just Changed The Rules Of Telco Music Strategy

Mark Mulligan

26 Aug 2016

Apple today made an announcement that has in an instant turned the tables in the streaming marketplace: it has launched a 6 month Apple Music bundle with mobile carrier EE in the UK . EE is now unique...

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Technology Roots: Why Hip-Hop and Dance Leaves Rock Behind in the Streaming Era

Zach Fuller

19 Aug 2016

chance the rapper

The Tidal, Spotify and Apple Music exclusives Cold-War reveals something telling: from Drake, to Chance the Rapper, Frank Ocean and The Weeknd, the quest to garner exclusives has been done almost entirely...

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The State Of The YouTube Music Economy

Mark Mulligan

12 Jul 2016

Music streaming

In 2016, YouTube finds itself in yet another spat with rights holders and this time the labels have brought artists to the battlefield. Playing a starring role is the issue of Safe Harbour, the provision...

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Soundcloud, Amazon, Tidal: Streaming’s Other Runners

Cover image for Soundcloud, Amazon, Tidal: Streaming’s Other Runners

Mark Mulligan

16 Jun 2016

Music streaming

Apple, Spotify and YouTube have all been grabbing the streaming headlines of late, albeit for different reasons. While these companies will continue to set the pace over the next couple of years (again,...

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The 2 Spotify Charts You Need To See

Cover image for The 2 Spotify Charts You Need To See

Mark Mulligan

25 May 2016

Music streaming

Tuesday’s media scrum around Spotify’s financials illustrate that whatever ground Apple and Tidal may have made in recent months, Spotify clearly remains the poster child / bellwether for streaming....

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State Of The Streaming Nation

Cover image for State Of The Streaming Nation

Mark Mulligan

5 Apr 2016

emerging markets

We are proud to announce a landmark MIDiA report: State Of The Streaming Nation: A Comprehensive Assessment Of The Global Streaming Music Market . If you are in any way involved with the streaming music...

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MIDiA Chart Of The Week: The Steady Decline Of The CD Buyer

Cover image for MIDiA Chart Of The Week: The Steady Decline Of The CD Buyer

Mark Mulligan

8 Feb 2016

Chart Of The Week

As much as we may be in the era of streaming, nearly half of recorded music revenue globally is still derived from physical sales, with the CD making up the vast majority of that. So, for all the understandable...

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