Tag: apple

Ad-supported Strategies Are Playing A Growing Role In The Digital Economy

Posted on 21st January, 2019 by Mark Mulligan in Amazon, Apple, Attention Economy, Attention Economy Peak, Cambridge Analytica, Essence Global, Facebook, Freemium, Making Free Pay, Netflix, Playstation, Premium. Privacy, Sony, Spotify, Streaming, Subscriptions, Uk Tv, Vevo and Xbox

2018 was a big year for subscriptions, across music (Spotify on target to hit 92 million subscribers), video (global subscriptions passed half a billion), games (98 million Xbox Live and…

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Why 2021 Could Kill TV, Save Apple and Mark the End of Ads in Broadcast Sports

Posted on 9th January, 2019 by Georgia Meyer in 21st Century Fox, Acquisition, Apple, Apple Earnings, Beats, Comcast, DAZN, Domestic Sports Rights, English Premier League, EPL, National Football League, Nfl, Pay Tv, Q3 Earnings, Share Price, Sky, Sports Rights, Star India and Tech Majors

2021–22 are the years when the world’s most expensive premium domestic sports rights come up for renewal. In the US the NFL, MLB and NHL broadcast rights will all be…

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Why Music and Video are Crucial to Apple’s Future

Posted on 7th January, 2019 by Mark Mulligan in Amazon, Amazon Prime, Apple, Apple Earnings, Apple Mno, Apple Music, Comes With Music, Handset Bundles, IHeart Media, Ipad, IPhone, Itunes Billing, Music Bundles, Netflix, Nokia, Nokia Comes With Music, Spotify, Streaming, Streaming Music, Streaming Video and Video Bundles

Apple’s downgraded earnings guidance represents its first profit warning in 10 years. This is clearly a big deal, and probably not as much to do with a weakening Chinese economy if Alibaba’s…

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The Meta Trends that Will Shape 2019

Posted on 16th November, 2018 by Mark Mulligan in 2019 Forecast, 2019 Tech And Media Predictions, AI, Alphabet, Amazon, Apple, AR, Environment, Facebook, GDPR, Google, Green, Machine Learning, Midia Predictions, Music, Privacy, Rights, Social, Tech, Tech Predictions, Video, Voice and Vr

MIDiA has just published its annual predictions report. Here are a few highlights. 2018 was another year of change, disruption and transformation across media and technology. Although hyped technologies –…

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