Reports: Audience Insight
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Splice x MIDiA Sounds of 2026 House on the rise
Audio creator survey 2025 Mastering a digital landscape
Why ignoring creator wellbeing is a financial risk for the creator economy
AI music creators: music’s superfans
Brands and social TV: The next big entertainment power move
The global appeal of radio Why audiences are still listening
The new gaming economy: Why gamers are buying less but playing more
Beyond listening: What podcast libraries can tell us about consumer identity
Decoding the video creator economy’s potential at IBC2025, Amsterdam
Beyond the screen How and why gaming merch and collectibles fuel fandom
Calling all audio creators: Shape the future of the industry and get a chance to win $100!
Music consumer behaviour Q1 2025 Mixed signals
Is in-game advertising the next frontier for PC and console games?
Songwriter survey 2025 Reinvention
The ‘pure’ songwriter is disappearing – and it’s everyone’s problem
MIDiA Music Creator Survey 2025
India market focus A fandom and AI-forward online population
The age of the premium content creator is here – but will audiences buy into it?