Tim Mulligan

Why Scheduling Has Come To Facebook Live

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Blog post by Tim Mulligan
Today’s rollout of live video scheduling on Facebook is both a strategic move of vision and a tantamount recognition that the current iteration now requires modification. From today verified page administrators…
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Is SVOD Destined To Remain Niche?

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Blog post by Tim Mulligan
This week is a significant week for SVOD (Subscription Video On Demand) services. On Monday Netflix announced its third quarter numbers which have highlighted the slow down in growth in domestic subscriber…
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The Inevitable Video Data Wars

Blog post by Tim Mulligan
Netflix’s recent filing to the FCC (Federal Communications Commission) inquiry on advanced broadband sets the stakes for a clash of world views between the TV and the tech worlds. The SVOD giant’s…
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Why Snapchat Is Getting Into Augmented Reality

Blog post by Tim Mulligan
The news that messaging app of the moment Snapchat is investing in building out an augmented reality device similar to the Google Glass product marks a pivotal moment in the five year old company’s history.…
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The Voice Comes To Snapchat

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Blog post by Tim Mulligan
Yesterday’s announcement by TV Network NBCUniversal that it has agreed a new multi-year deal with Snapchat to produce short form versions of its content specifically for the messaging platform represents…
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Netflix, Australia And Lessons For SVOD

Blog post by Tim Mulligan
Netflix’s global rollout has been hailed as a textbook example of how to gain scale quickly in a global context. With its domestic market approaching mainstream (44% penetration in US households), the…
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Is TV Going To Be The Saviour of Apple?

Blog post by Tim Mulligan
Yesterday’s quarterly earnings by Apple have met with a mixed reception from Wall Street. The stock price climbed 6.1% as as the tech giant reported that its quarterly earnings revenue were was at $42.4…
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Facebook, India And The Video Download Test

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Blog post by Tim Mulligan
Last week it was announced by Techcrunch that Facebook had emailed media partners informing them that it will be trialling the ability to download videos to be viewed offline on the Facebook app. The trial…
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