Tim Mulligan | MIDiA Research

Is ESPN+ The Shape Of Future Video Sports Coverage?

Blog post by Tim Mulligan

6 Apr 2018

On 12 April Disney will launch ESPN+ into an increasingly competitive market. The move forms part of Disney’s stated aim to reach consumers directly, following on from the creation of a dedicated direct-to-consumer...

Free Is Never Free In The Digital Economy; Video Just Might Be Facebook’s Salvation

Blog post by Tim Mulligan

29 Mar 2018

Alphabet

Cambridge Analytica

facebook

Unless you are one of those rare individuals who is still able to live a digital-free life, you will have been made aware of Facebook’s recent fall from grace on the back of the revelations about its...

Discovery and Measurement
Challenges For Content Producers In The SVOD Era

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Report by Tim Mulligan

27 Mar 2018

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SVOD

streaming

TV content

Streaming video consumption continues to accelerate, still adding users in more mature markets and expanding at pace in emerging markets. Though the mix of value propositions and business models is...

Amazon Has Hit The Brakes On The Grand Tour

Blog post by Tim Mulligan

22 Mar 2018

Fans of the Amazon original Grand Tour last week will have been disappointed to find out that the eclectic motorsports/chat show was not going to be renewed beyond the third season which is currently...

Why Exclusive Live Sports Coverage Matters To Facebook

Blog post by Tim Mulligan

14 Mar 2018

facebook

MLB

Online video

Facebook’s decision to acquire the exclusive digital streaming rights to Major League Baseball is another clear push by the social media giant into the traditional world of TV content. The agreement...

Not All Originals Are Created Equal

Blog post by Tim Mulligan

12 Mar 2018

netflix

Online video

Originals

As the world shifts closer to becoming a digital video landscape, the ‘original’ has become a key part of the value proposition for subscription video on demand (SVOD) services as they battle for market...

SVOD and the Emerging Video Content Bubble

Blog post by Tim Mulligan

5 Mar 2018

Another week, another inflated data point around the expanding content offerings on premium video services. Netflix CEO David Wells announced on Tuesday, 27 th February, that not only will Netflix spend...

Home Entertainment
Streaming is Eclipsing Legacy Behaviour of Consumers

Report by Tim Mulligan

28 Feb 2018

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home entertainment

DVD

bluray

Home entertainment primarily consisting of DVD, Blu-ray and Electronic sell-through (EST) was a necessary content delivery experience. It enabled the movie business to participate in the first stages...

Why Netflix Is investing $300 million Into Ryan Murphy

Blog post by Tim Mulligan

22 Feb 2018

Online video

Strategy

Last week, streaming video giant Netflix created the first $300 million showrunner (a role combining writer, executive producer and script editor responsibilities). A term only loosely understood before...

The Sports Bubble Has Finally Burst for The English Premier League

Blog post by Tim Mulligan

14 Feb 2018

BT

English Premier League

Pay TV

Yesterday the English Premier League (EPL) announced the winners of its triennial domestic TV broadcast rights. As expected the two incumbent rights holders (Sky and BT) retained their privileges to cover...

Snap Inc Q4 Quarterly Results
Much Improved Yet Still Fundamentally Challenged

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Report by Tim Mulligan

12 Feb 2018

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Snap

q4 2017

Snap Financials

Snap Inc’s Q4 results bookend the company’s dramatic first year of being a publicly listed company. 2017 was the year Snap has had to effectively admit that its rebranding as “a camera company”...

The Premier League Faces Some Tough Choices What Ever Happens With This Week's Broadcast Rights Bids

Blog post by Tim Mulligan

8 Feb 2018

BT

NFL

Online video

This is a big week for the English Premier League with the bid submissions for the 2019-2022 broadcast rights due to be delivered tomorrow. The Premier League is the world’s most lucrative football league,...

Why Chinese Tech & US Film Production Need Each Other

Blog post by Tim Mulligan

30 Jan 2018

Thursday’s (January 25th) announcement that Tencent was acquiring 10% of movie and TV production company Skydance Media, revealed the latest front in the content war being fought between tech and media,...

Netflix Is Now A Truly International Player

Blog post by Tim Mulligan

23 Jan 2018

netflix

streaming

streaming video

In light of MIDiA Research ’s Q4 2017 Brand tracker survey data, which revealed that Netflix penetration in the US has reached 49%, Netflix has to look outside the US for future growth. Why is international...

Why YouTube Is Going Big At Sundance

Blog post by Tim Mulligan

19 Jan 2018

Bodied

Eminem

Online video

[caption id="attachment_5126" align="alignleft" width="536"] Still from YouTube Red's New Title Bodied[/caption] Interesting things are happening at YouTube. In February 2017 it launched YouTube TV, a...

Is The Telegraph Model The Future Of Premium News Journalism?

Blog post by Tim Mulligan

19 Jan 2018

digital transformation

Media

Yesterday the Telegraph announced its decision to remove bulks from its operations. Bulks are the distribution of free copies of the print version of newspapers and a means to pad out print circulations,...

Traditional Pay-TV Squeezes More Revenue Out of a Declining Asset

Blog post by Tim Mulligan

10 Jan 2018

ESPN+

NFL

Pay TV

ESPN’s announcement last week about the latest Nielsen ratings showing that this season’s NFL coverage had seen viewing figures decline 9.7 from the 2016 season was startling enough. The follow...

The Sports Bubble and What It Means For TV

Blog post by Tim Mulligan

4 Jan 2018

Pay TV

Sports

The broadcasting of live sport has been a key part of TV’s appeal and underpins the pay-TV ecosystem. However, a combination of entrenched cord-cutting and an ageing audience means that revenues are...

The Sports Rights Bubble
Reaching The Tipping Point

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Report by Tim Mulligan

3 Jan 2018

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Sport Bubble

sports rights

Pay-TV

The broadcasting of live sport has been a key part of TV’s appeal and underpins the pay-TV ecosystem. However, a combination of entrenched cord-cutting and an ageing audience means that revenues are...

The Top TV Shows Of 2017

Blog post by Tim Mulligan

20 Dec 2017

Broadchurch

game of thrones

netflix

For the past 15 months MIDiA Research has been tracking every quarter more than 60 leading TV shows across the US, UK, Canada and Australia. With the fragmentation of TV audiences and the rise of streaming...