Karol Severin
Karol is a co-founder and Research Director at MIDiA. With over a decade of experience in consumer research, industry analysis, and consulting, Karol oversees the direction, coverage and quality of all MIDiA’s research output. Prior to co-founding MIDiA, Karol gained experience in TMT market research and consulting, as well as an entertainment industry startup founder. He holds a business management degree from Queen Mary, University of London, with specialisation in strategy, quantitative methods, and entrepreneurship.
Rebooting video fandom Games as a video streaming genre
The Witcher Netflix’s appeal to gamer fandom
Has IOC missed the point with its esports initiative?
Digital advertising reception of gamers, Q4 2022
Why the ‘Game Pass cannibalising games sales’ story does not change anything
Year of change Themes that will shape entertainment in 2023
Tipping point How in-game spending will eat the games world
Games companies turn to defence as recession looms
Pivot point MIDiA 2023 predictions
Games subscriber profiles Q3 2022
2023 MIDiA predictions Pivot point
Esports bundle Available for a limited time
The next challenge for esports Striking the balance between creators and athletes
Games report bundle offer – the less you can afford research, the more you probably need it
Games strategy bundle Available for a limited time
Games marketing bundle Available for a limited time
Despite declining time spent, Microsoft’s gaming strategy is well and good
Entertainment spending by game genre fans Q2 2022
