The next challenge for esports Striking the balance between creators and athletes
Get full access to this report and assets
If you are interested this report, or related reports such as Candy Crush, Clash Of Clans And The Future Of Mobile Games From Silos To Ecosystems, State Of Freemium Games Q1 2017 A Comprehensive Assessment Of Freemium Game Dynamics In The Top 100 Grossing Charts and Gaming And Video Fandom Overlap Cannibalisation Risks For Games And SVOD Releases get in touch today to enquire about a report bundle.
Esports organisations are past the initial ‘hype stage’. They are now in a phase where they need to make their business models work commercially. The ongoing adverse macroeconomic climate only exacerbates this. Sustainable long-term growth for esports organisations lies in the wider, gamer-related, entertainment culture – not just in the competitive part of esports alone. While esports companies have been embracing the power of media content and creator talent to an extent already, there is still a lot of room for improvement to unlock its full potential.
Companies and brands mentioned in this report: Apex Legends, Call of Duty, FaZe Clan, Fnatic, Gen.G NRG, Esports, League of Legends, TSM, Team Liquid, Entertainment & Sports, Valorant, and Thieves