Tag: Cord Cutting

Is Cricket the New ‘Greatest Show on Turf’?

Posted on 19th June, 2019 by Alistair Taylor in 21st Century Fox, Ad Skippers, Addressable Audience, Advertisers, Advertising, Adverts, Audience Reach, Brand Equity, Brands, Broadcasters, CBS, Content, Content Engagement, Cord Cutting, Cricket, Disney, Emerging Markets, Fanbase, FIFA World Cup, Fox, Hotstar, ICC Cricket World Cup, India, Live Sports, NBA, Nfl, Old Trafford, Pay Tv, Paywalls, Peak Attention, Reach, Star India, Star Sports, Streaming, Streaming Services, Subscribers, Subscription Video On Demand, Super Bowl, Svod, UEFA Champions League, Viewership and Walt Disney

Even before the St. Louis (now LA) Rams were setting records in the NFL during the 1999-2001 seasons, earning the nickname ‘The Greatest Show on Turf’, the Super Bowl was…

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Sports SVOD Services: The Underdogs’ Game

Posted on 29th May, 2019 by Hanna Kahlert in Addressable Audience, Binge Viewing, Carriage Partnerships, Compelling Value Proposition, Content Genre, Cord Cutting, Crave TV, DAZN, Digital Subscriptions, Domestic Rights, Eleven Sports, Espn, Fortnite, Fragmented Market, Hulu, Kayo Sports, Niche Propositions, Now TV, Pay Tv, Pay-TV Subscription, Peak Attention, Rights Holders, Scripted Drama, Sport SVOD, Sport-centric, Sports-centric, Spotify, Stan, Streaming Services, Subscribers, Subscription Video On Demand, Svod, SVOD Services, Target Audience, Wau and Weekly Active Usage

Cord cutting and “the attention economy” are the landscaping trends reshaping everything video in 2019, and sports television – despite its reliably existent fanbase – is no exception. New sports…

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US Cord Cutting Full-Year 2018: Transition Uptake

Posted on 30th April, 2019 by Hanna Kahlert in Cord Cutting, Cord Shaving, Pay Tv, Pay-TV Revenue, Pay-TV Subscriber Losses, Pay-TV Subscribers, Q4, Q4 Cord Cutting, Q4 Us Cord Cutting, Streaming Video, Subscription Video On Demand, Svod, Us, US Cord Cutting, US Cord Shaving, US Pay-TV, US Pay-TV Cord Cutting, US Pay-TV Revenue, US Pay-TV Subscribers and USA

This article is derived from MIDiA’s US Cord Cutting Full Year 2018 report. Cord cutting is now an established part of the US pay-TV landscape, illustrating the impact of streaming…

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Sport1 To Drop US-centric Channel in Favour of Esports

Posted on 5th December, 2018 by Alistair Taylor in Addressable Audience, Audience Demographics, Broadcaster, Cord Cutting, DAZN, ESports, Fragmented Market, Germany, KEK, Market Share, MLB, NBA, Netflix, Nfl, NHL, Niche Sports, OTT, Pay Tv, Premium Right, Rights Bubble, Rights Holders, Sport1, Sports Rights, Strategy, Streaming Insurgents, Survey Data, Svod, Us Sport and Weekly Active Usage

German broadcaster Sport1 is replacing its US sport focused channel for the very first German-speaking esports channel. Sport1 announced last week that the channel dubbed eSports1 will launch in Germany,…

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Sky and BT announce long term partnership for cross-supply of content

Posted on 2nd November, 2018 by Alistair Taylor in Addressable Audience, Amazon Prime, Attention Economy, BT, BT Sport, Collaboration, Content, Content Distribution, Cord Cutting, Customer Retention, Diversify Revenues, Eleven Sports, Exclusive Content, Linear Broadcasters, Migrating Subscribers, Netflix, Now TV, Partnership, Pay Tv, Pay-TV Customers, Sky, Sky Ireland, Sky Sports, Strategy, Streaming Pay Tv, Subscribers, Subscription Video On Demand, Svod, Tracker, UK and Value Proposition

British broadcasters Sky and BT confirmed this week a long-term extension and expansion to an overall content cross-supply deal. Following the initial agreement signed in the UK last December, the…

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Facebook deal with the English Premier League concerns traditional broadcasters

Posted on 10th July, 2018 by Alistair Taylor in Amazon, BBC, Broadcasters, Consumer Behaviour, Cord Cutting, Digital Content, English Premier League, EPL, Facebook, IPlayer, Netflix, Pay_TV, Rights, Rights Portfolio, Sky, Sports Landscape, Sports Rights, Streaming Service, Subscription Video On Demand, Svod, Traditional Networks and World Cup

Facebook, the latest tech major to get involved with sports streaming, last week agreed its first ever rights deal with the English Premier league (EPL). This deal signified another step…

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The Fight for Viewership in the New Sports Video Era is Only Just Getting Started

Posted on 6th June, 2018 by Alistair Taylor in Consumer Behaviour, Cord Cutting, Digital Rights, Linear Tv, Mobile, Networks, Sports, Sports Consumer, Sports Rights, Streaming, Streaming Video, Svod and Viewership

Traditional linear TV broadcasters are feeling the strain from the reduction in loyal customers, as sports consumption continues to transition from TV to online and mobile. SVOD’s streaming content land…

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