Mark Mulligan
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Spotify Q4 2018 Earnings Strong Subscriber Growth With a Hint of Profitability but Long-Term ARPU Deflation
Podcasts: a Netflix moment for radio (but perhaps not the future of Spotify)
Why first is far less important than best
Marshmello just livestreamed on Fortnite - so just what is a concert?
MIDiA Research Music Forecasts 2018–2026
Japan should look to China for future streaming growth
Ad-supported strategies are playing a growing role in the digital economy
Bingo: The analogue antidote to digital overload
Just who would buy Universal Music?
Africa and Asia Music Repertoire Shares
Why music and video are crucial to Apple’s future
How YouTube’s domination of streaming clips the market’s wings
Artists direct and streaming the Big Winners in 2018
Soon to be the biggest ever YouTube channel, T-Series may also be about to reshape global culture
5G: Use Cases, Hurdles and Opportunity
Music Consumer Behaviour Q3 2018 YouTube Leads the Way But At What Cost?
