Mark Mulligan
Mark Mulligan is a music analyst and the founder at MIDiA Research. He is a long-term tech analyst and a leading digital thinker with more than 20 years of experience, working with leading global music, entertainment, and tech companies. At MIDiA, Mark focuses on the streaming and creator economies, as well as music business trends and market metrics such as forecasts and market shares.
Artist Fandom The Artist Marketing Playbook Needs Rewriting
New MIDiA Artist Survey – Take Part!
Independent Artists The Music Industry Rewritten
Independent artists: The age of empowerment
Free-to-Attend Event: Monetising Fandom
The artist marketing playbook needs rewriting
Big Machine just (inadvertently) did a promo ad for label services deals
State of the Music Publishing Nation
Independent Artists The Age of Empowerment
Spotify takes aim at radio, again
The Classical Music Market Streaming's Next Genre?
Here’s why Apple just killed off iTunes
Profit didn't disappear, it just moved
Spotify Q1 2019 Earnings
Truth and Trust in the Era of Fake News
State of the Streaming Nation 3.0 Multi-Paced Growth
How ByteDance could drive the next streaming paradigm
Music Marketing Niche is the New Mainstream