Reports: Audience Insight
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Digital inflation and the looming video subscriber crunch
The Oscars finally returns to relevance
Podcast industry tackles underrepresentation, but will every voice be heard?
Profiling the social media footprint of niche entertainment audiences for Web 3
Elden Ring’s early success shows that traditional gaming experiences are still relevant
Gamer brand fandom Assessing partnership suitability between games and entertainment brands
Music consumer survey, Q3 2021 A new generation leans forward
Audio audiences Steady change
Music creators – we want your insight!
How streaming is redefining what makes a global hit
Artists survey 2022 - MIDiA asks music creators: how will you grow your audiences, earnings and career?
Climate crisis awareness is entwined with entertainment behaviour
NFTs and entertainment Opportunity assessment
Why Netflix is leveraging golf and tennis to retain its digital entertainment dominance
How relevant are awards in the age of Spotify Wrapped?
Gamer penetration: Two findings from end-of-year health check
Web 3.0 will be social-first
MIDiA Consulting looks forward to 2022