Mark Mulligan
Mark Mulligan is a music analyst and the founder at MIDiA Research. He is a long-term tech analyst and a leading digital thinker with more than 20 years of experience, working with leading global music, entertainment, and tech companies. At MIDiA, Mark focuses on the streaming and creator economies, as well as music business trends and market metrics such as forecasts and market shares.
Live streaming’s second growth phase
Creator TAMs: a new way to assess the creator economy
Beatport A modern creator tools ecosystem
Fender The journey from a vintage icon to a driver of modern music making
Music creator tools forecast Moving towards a hybrid future
UMG’s buoyant stock debut is a new chapter for the music business
‘Middle class’ artists need niche, not scale
The oncoming fandom crisis
Creator hubs Creator tools’ next growth driver
Splice
Kanye just obliterated the creative full stop
Can Spotify break out of its lane?
Spotify Q2 2021 earnings Slowdown arrives
MIDiA is recruiting for a Business Development Manager
The record labels are weaning themselves off their Spotify dependency
Labels are going to become more like VCs than they probably want to be
Addressable creator markets An opportunity with many layers
Spotify and music listening 10 years from now
