Reports: Product Strategy
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
The case for next-generation spectator modes in games
Creator culture The song becomes the feed
The social studio will empower the next million producers
What live in 2021 can learn from live in 1921
Social media is becoming a social studio
Creator tools platforms could become social networks
How Amazon could enhance its NFL coverage with virtual concert experiences
Roblox, piracy and the future of music in UGC 2.0
Is gaming the solution to sports’ Gen Z problem?
Paramount + gets ready to compete outside the traditional video streaming lane
Hulu + Live subscriber losses point to intensifying US video attention battle
Driving cross-generational appeal in entertainment universes
Watch Together: BT Sport adapts to lockdown, offering synchronised group streaming
Music Product Strategy Re-boot Time to Monetise Fandom, Not Access
Why the NFL is targeting ‘cord-nevers’
Virtual Concerts A New Video Format
English Premiership Rugby gets set for a digital shake-up
Next-Generation Consoles PS5 Starts in Pole Position