Music Case Studies from MIDiA Research

Case Studies: Music

'BBL Drizzy’
The eye of the storm for generative music AI

Cover image for 'BBL Drizzy’

Case Study by Hanna Kahlert and Tatiana Cirisano

27 Jun 2024

Business Strategy

Read the case study …

YouTube meets a new era with DreamTrack and music video remixing

Cover image for YouTube meets a new era with DreamTrack and music video remixing

Case Study by Tatiana Cirisano

30 Apr 2024

Business Strategy

Read the case study …

Is Audiomod the future of streaming, or just the beginning?

Cover image for Is Audiomod the future of streaming, or just the beginning?

Case Study by Mark Mulligan and Tatiana Cirisano

28 Mar 2024

Read the case study …

YouTube’s AI DreamTrack reflects a divided industry

Cover image for YouTube’s AI DreamTrack reflects a divided industry

Case Study by Tatiana Cirisano

19 Dec 2023

Business Strategy

Read the case study …

Patchwork / Fortnite

Cover image for Patchwork / Fortnite

Case Study by Mark Mulligan and Kriss Thakrar

12 Dec 2023

Read the case study …

Dance Cry Dance Break innovates subscriptions with artist storytelling

Cover image for Dance Cry Dance Break innovates subscriptions with artist storytelling

Case Study by Mark Mulligan, Kriss Thakrar and Tatiana Cirisano

30 Aug 2023

Read the case study …

Grimes leans into fan creativity with Elf.Tech

Cover image for Grimes leans into fan creativity with Elf.Tech

Case Study by Tatiana Cirisano

21 Aug 2023

Read the case study …

How Coachella put the power of UGC livestreaming on display

Cover image for How Coachella put the power of UGC livestreaming on display

Case Study by Tatiana Cirisano

1 Jun 2023

Business Strategy

Read the case study …

An AI-generated Drake and The Weeknd collab is shaking the music industry

Cover image for An AI-generated Drake and The Weeknd collab is shaking the music industry

Case Study by Mark Mulligan, Hanna Kahlert and Tatiana Cirisano

2 May 2023

Read the case study …

Apple Music is winning over US 25-34s

Cover image for Apple Music is winning over US 25-34s

Case Study by Kriss Thakrar and Tatiana Cirisano

3 Apr 2023

Read the case study …

CD Baby’s ‘Stages’ can serve both passion and professionalism

Cover image for CD Baby’s ‘Stages’ can serve both passion and professionalism

Case Study by Tatiana Cirisano

3 Apr 2023

Business Strategy

Read the case study …

Artiphon’s Minibeats brings social music creation to Snapchat

Cover image for Artiphon’s Minibeats brings social music creation to Snapchat

Case Study by Tatiana Cirisano

1 Mar 2023

Product Strategy

Read the case study …

How brand building freed Fred again.. from the song economy

Case Study

Case Study by Mark Mulligan and Tatiana Cirisano

1 Feb 2023

Read the case study …

YouTube is paving a new music discovery pathway — will it work?

Cover image for YouTube is paving a new music discovery pathway — will it work?

Case Study by Kriss Thakrar and Tatiana Cirisano

4 Jan 2023

Read the case study …

Taylor Swift’s Midnights playbook for sustaining superstardom

Cover image for Taylor Swift’s Midnights playbook for sustaining superstardom

Case Study by Tatiana Cirisano

29 Nov 2022

Read the case study …

Inside the growing scene of neoperreo

Cover image for Inside the growing scene of neoperreo

Case Study by Mark Mulligan and Tatiana Cirisano

31 Aug 2022

Read the case study …

A tale of two album releases
Gunna and The Weeknd

Cover image for A tale of two album releases

Case Study by Mark Mulligan and Tatiana Cirisano

31 Aug 2022

Read the case study …

How Epidemic Sound is reinventing production music

Cover image for How Epidemic Sound is reinventing production music

Case Study by Kriss Thakrar and Tatiana Cirisano

29 Jul 2022

Business Strategy

Read the case study …

Kilometre Music Group
How Kilometre Music Group is finding a niche in a competitive market

Cover image for Kilometre Music Group

Case Study by Kriss Thakrar and Tatiana Cirisano

31 Mar 2022

Read the case study …

Twenty One Pilots
How Twenty One Pilots’ Takeøver Tour created virtual-physical harmony

Cover image for Twenty One Pilots

Case Study by Tatiana Cirisano

28 Jan 2022

Live entertainment

Read the case study …

1
2
›

Showing 1 to 20 of 27 results.