Mark Mulligan
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Insurgents and Incumbents How the 2020s Will Remake the Music Business
Amazon Music: From Dark Horse to Thoroughbred
Just What Is a Podcast, Anyway?
MIDiA’s podcast research – A response
Spotify AND Apple lead Podcasts – it’s all down to how you measure it
The meta trends that will shape the 2020s
Independent Artist Survey Aspirations That Will Reshape an Industry
Ellie Goulding and Billie Eilish are streaming’s new normal
Music Subscriber Market Shares 3.0 The Big Three Dominate
How an economic downturn could reshape digital media
The Paywall Paradox Ring Fencing Advertising’s Most Valuable Consumers
20/20 Vision MIDiA Research Predictions 2020
Take Five (the big five stories and data you need to know) December 9th 2019
Music Subscriber Market Shares H1 2019
Streaming Pricing Solid Outlook but Slowing Demand
Take Five (the big five stories and data you need to know) – December 2nd 2019
Spotify Podcast Strategy Strong Start, Long Way to Go
Take Five (the big five stories and data you need to know) –November 25th 2019