Mark Mulligan
Mark Mulligan is a music analyst and the founder at MIDiA Research. He is a long-term tech analyst and a leading digital thinker with more than 20 years of experience, working with leading global music, entertainment, and tech companies. At MIDiA, Mark focuses on the streaming and creator economies, as well as music business trends and market metrics such as forecasts and market shares.
Recorded Music Market 2019 A Thriving and Transforming Industry
Spotify Q4 2019 Earnings Great Year for Premium, Less So for Ad Supported
Welcome to the Age of the Artist
What UMG’s IPO Means for the Business of Music
WMG to IPO: Here’s what you need to know
Spotify Q4 2019: First signs of the new Spotify
Schubert Music Is the latest publisher to push into recordings
Insurgents and Incumbents How the 2020s Will Remake the Music Business
Amazon Music: From Dark Horse to Thoroughbred
Just What Is a Podcast, Anyway?
MIDiA’s podcast research – A response
Spotify AND Apple lead Podcasts – it’s all down to how you measure it
The meta trends that will shape the 2020s
Independent Artist Survey Aspirations That Will Reshape an Industry
Ellie Goulding and Billie Eilish are streaming’s new normal
Music Subscriber Market Shares 3.0 The Big Three Dominate
How an economic downturn could reshape digital media
The Paywall Paradox Ring Fencing Advertising’s Most Valuable Consumers