Tatiana Cirisano
Tatiana is Vice President of Music Strategy at MIDiA. Prior to this, she served as a music business reporter for Billboard, where she wrote award-winning industry analysis as well as cover stories on artists like Tame Impala and Alicia Keys. Throughout her work she is dedicated to publishing fresh perspectives that drive the music industry forward, with an emphasis on fandom and consumer behaviour.
Music consumer survey, Q3 2021 A new generation leans forward
Audio audiences Steady change
Kanye’s Stem Player release is a real-time experiment in superfan targeting
Music creators Slicing the funnel
Music artists are startups, and Silicon Valley is knocking
What the boom in young artist catalogue sales says about the music market
When will we reach peak subscription?
State of the live streaming nation Reframing the format post-lockdown
Twenty One Pilots How Twenty One Pilots’ Takeøver Tour created virtual-physical harmony
Unpacking music royalty investment NFTs
Quick take: Gunna’s triumph over The Weeknd is all about moving the culture
Hybrid futures MIDiA 2022 predictions
Bored Ape Yacht Club BAYC cracks the code for NFT fandom
The next evolution of direct-to-fan will be fan-to-fan
Fandom drivers From fan psychology to NFT demand
How SZA is building a model for fan base advisory boards
2022 MIDiA predictions The year of the creator
The creator economy has a sustainability problem