Reports: Product Strategy
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Live streams won’t steal ticket sales, but social just might
The great monetisation reset New ways to monetise streaming video audiences
As Spotify joins the live audio shutdown, can Amp and Spaces get it right?
Bridging the creator gap Monetising social video’s micro-communities
US millennial snapshot A looming generational blind spot
How YouTube’s format fluidity is ushering in a new era for entertainment
Audible’s new podcast singing competition asks: is audio-only enough?
Exclusivity isn’t everything – especially in esports
Greatest Hits Radio is a strategy execution masterclass for ‘old media’ incumbents
Spotify’s vertical feed could change music discovery, but not for the reason you think
Creators can narrow the quality gap with streaming services…. if they survive the AI ‘spamnami’
Streaming is becoming more like radio — what now?
Music’s Instagram moment The social music creation revolution
Not everyone can be a winner in the FAST gold rush
YouTube’s new king must reclaim the title of social video’s great innovator
Creators are focusing on the wrong metrics. Here is why:
Watch parties Rebooting the watercooler moment
