Business Strategy

Last call for the global independent label survey

Cover image for Last call for the global independent label survey
Mark Mulligan
With 2020 now comfortably behind us and public companies in their earnings cycle, a clear picture is starting to emerge of how the global recorded music market performed. MIDiA is midway through fielding the global independent label survey that will help create the definitive view of how the independent sector fared in 2020 and its contribution to the global market.
min read
Read more …

Sports audiences
The Gen Z opportunity

Cover image for Sports audiences
Alistair Taylor
Digital natives are more likely to consume non-live sports than older, traditional sports fans, which presents rights holders and broadcasters with untapped potential for monetisation by harnessing and actioning this insight. While the most valuable sports audience currently remains among pay-TV subscribers, planning for meaningful non-broadcast revenues through digital-native engagement is now crucial for pandemic mitigation, as well as addressing the needs of the underserved fans of the future.
Read more …

Equitable remuneration, artist income and unintended consequences

Cover image for Equitable remuneration, artist income and unintended consequences
Mark Mulligan
The UK Parliament’s inquiry on the economics of streaming appears to be building a case for equitable remuneration (ER). There are many iterations of what ER can mean, but a simplified description of what is in play here is: a share of streaming revenue being paid directly by the DSPs to an entity which then distributes directly to artists, thus bypassing the whole ‘do labels pay artists enough’ debate.
min read
Read more …

Football looks to build digital engagement through Fortnite collaboration

Cover image for Football looks to build digital engagement through Fortnite collaboration
Alistair Taylor
Endeavor-owned IMG, acting as Epic Games’ licensing representative, has brokered deals with 23 football clubs to appear in the publisher’s free-to-play battle royale-style game Fortnite. Looking to capitalise on an increasingly valuable market, with diversifying revenue streams a paramount objective, sport is starting to play its way into the world of micropayments and in-app purchases, turning fandom into revenue .
min read
Read more …

Netflix as blockbuster behemoth?

Cover image for Netflix as blockbuster behemoth?
Tim Mulligan
Today Netflix announces its Q4 2020 results. Widely recognised as one of the standout business winners of 2020, Netflix avoided any D2C ‘Big Bang ’disruption by seeing its dominant streaming video position enhanced through the 1 5% of additional entertainment time which suddenly became available to consumers during the successive waves of lockdown which were rolled out by governments across the world to fight the COVID-19 pandemic.
min read
Read more …

Broken Windows
How Streaming Is Redefining the Movie Proposition

Cover image for Broken Windows
Tim Mulligan
COVID-19 significantly reduced theatrical movie releases and has necessitated a shift to streaming premiers for studios, especially those with recently launched direct-to-consumer services. While Disney has stated that it will return to theatrical releases in May 21, rival Warner Media has boldly decided to jump feet-first into combined same-day theatrical and streaming releases for its 2021 movie slate.
Read more …

English Premiership Rugby gets set for a digital shake-up

Cover image for English Premiership Rugby gets set for a digital shake-up
Alistair Taylor
Tech major Amazon is reportedly looking to add to its burgeoning sports right portfolio, targeting the domestic broadcast rights for English Premiership Rugby. London Irish owner, Mick Crossan, confirmed the giant’s entry into the tender process to the Mail on Sunday , following Amazon’s experiment with live streaming rugby after its acquisition and £20 million lifeline for the exclusive UK broadcast rights to last months’ inaugural Autumn Nations Cup .
min read
Read more …