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Music Industry Social Creator Economy Entertainment and Fandom Case studies

Case Studies: Social

YouTube
Bridging consumption and creation

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Case Study

Hanna Kahlert
May 2022
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Bored Ape Yacht Club
BAYC cracks the code for NFT fandom

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Case Study

Mark Mulligan, Karol Severin, Srishti Das and Tatiana Cirisano
January 2022
Media and Marketing
NFT
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Beer Buddy
Beer Buddy | The case for social app simplicity

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Case Study

Hanna Kahlert
April 2021
Facebook
Twitter
Social media
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BBC Sounds
BBC Sounds sets a blueprint for broadcaster podcast strategy

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Case Study

Mark Mulligan
October 2020
Spotify
Home audio
Digital audiences
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