Reports: Business Strategy
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Walmart the video innovator?
Why Airbnb making content for Apple is radical
US Cord Cutting Full-Year 2018: Transition Uptake
Creator support: A new take on user-centric licensing
Free streaming goes to voice: Should radio companies be worried?
Luminary media bets big on ad-free podcasts
Voice control: Smartphones, in-home speakers, and the digital attention economy
Why AT&T cashed in on its Hulu stake and what this means for Disney’s direct-to-consumer strategy
Opportunistic K+ swoops to acquire Premier League rights for Vietnam
Amazon’s ad supported strategy goes way beyond music
Profiling the live consumer: Streaming and the live music business
Four principles for marketeers to achieve business growth
Snapchat announces ad business – but is it time up for third-party targeting?
Can Disney do a Hulu?
Netflix and the value add in content partnerships
The bullish case for Apple’s transition into media
Fox News to ‘New Fox’: What is left after the Disney deal
E-sports An Alternative Future for Televised Sports?