Tag: kanye west

The Art of Windowing: Why 4:44 is a Different Kind of Exclusive

Posted on 5th July, 2017 by Zach Fuller in 4:44, Apple Music, Beyonce, Chance The Rapper, Colouring Book, Frank Ocean, Jay Z, Jimmy Iovine, Kanye West, Lemonade, Music Streaming, Spotify, Streaming, Streaming Exclusives, The Life Of Pablo, Tidal, Universal and Windowing

For a brief moment last year, windowing seemed like the future of music streaming. Already common practice in the film-industry, the strategy was being touted as a way of utilising…

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Technology Roots: Why Hip-Hop and Dance Leaves Rock Behind in the Streaming Era

Posted on 19th August, 2016 by Zach Fuller in Apple, Apple Music, Chance The Rapper, Drake, Frank Ocean, Hip-hop, Kanye West, Music Business, Music Streaming, Music Technology, Spotify, Streaming, The Weekend and Tidal

The Tidal, Spotify and Apple Music exclusives Cold-War reveals something telling: from Drake, to Chance the Rapper, Frank Ocean and The Weeknd, the quest to garner exclusives has been done…

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