Free COVID-19 Impact Webinar


MIDiA Research is running a free-to-attend webinar on Wednesday, April 15th: COVID-19 Impact on Entertainment Demand and Behaviours.

Regular readers will know that MIDiA has been publishing COVID-19 impact research, data and analysis since lockdowns started taking effect in the West. In this webcast, we will be presenting some of our latest research findings as well as having a panel discussion featuring the BPI’s CEO Geoff Taylor and some of the MIDiA team, including:
- Keith Jopling (music and radio)
- Tim Mulligan (video and TV)
- Karol Severin (games)
- Alistair Taylor (sports)
- Hanna Kahlert (culture)
The panel will explore how consumer lockdowns have impacted media consumption, who are the market winners and losers, and what the likely long-term effects will be.
We have already had a very large number of sign ups so places are now limited. Click here to register: WEBINAR REGISTRATION
Featured Report
Defining entertainment superfans Characteristics, categories, and commercial impact
Superfans represent a highly valuable yet consistently underleveraged audience segment for the entertainment industry. What drives this disconnect is the fact that – despite frequent anecdotal use of the term – a standardised, empirical definition remains absent, preventing companies from systematically identifying, nurturing, and monetising th...
Find out more…If you are a MIDiA client, we now have a new COVID-19 research vertical here.
If you are a small-to-medium sized independent entertainment company, you can take advantage of our COVID-19 research package here.
And if you haven’t done so already, you can download the free MIDiA COVID-19 impact report here.
Stay well and healthy.
The discussion around this post has not yet got started, be the first to add an opinion.