independent blog by MIDiA Research

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Read our latest daily deep-dives, hot takes, and exciting updates about the digital entertainment world. Check out your favourite analyst, or search by coverage – games, video, music, audio, media & marketing, or critical developments for all.

How AI narration could transform Apple Books’ creator economy

Blog post by Annie Langston

11 Jan 2023

audiobooks

artificial intelligence

Apple

It is a new year for the audio world and Apple is attempting to expand audiobook creation. Apple Books launched its “digital narration” feature which allows authors to publish audiobook versions of...

Podcasts are creating a new era of news

Blog post by Annie Langston

28 Jul 2022

Podcasts

news

listeners

Podcasts are becoming a brand extension for every level of public figure, even those who have been shut out or disgraced elsewhere. After being fired from their network positions for allegedly violating...

Quick take: What the Apple event’s creator focus means for lean-in entertainment

Blog post by Hanna Kahlert

21 Oct 2021

creator tools

apple event

mainstream

The October 18th Apple event –for all its usual showmanship – did not have anything hugely innovative to unveil. New colours of the Apple HomePod, a new tier of AirPods, and the return of MagSafe charging,...