Alistair Taylor

NFL Adding Music to Its Playbook

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Blog post by Alistair Taylor
The NFL continues expanding its reach with the news that it is providing both video and audio content to global streaming services Spotify and Tidal. This follows the NFL’s recently- announced partnerships…
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Is Pay-TV killing off Niche Sports?

Cover image for Is Pay-TV killing off Niche Sports?
Blog post by Alistair Taylor
With both the ICC Cricket World Cup and FIFA Women’s World Cup approaching their climaxes, the stark difference in audience engagement raises the question, is pay-TV killing off niche sports? Deciding…
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