Tag: Apple podcasts

Just What Is a Podcast, Anyway?

Posted on 17th January, 2020 by Mark Mulligan in Apple Music, Apple Podcasts, Audio, Audio Strategy, Media, Media Trends, Podcast, Podcast Debate, Podcast Strategy, Radio Disruption, Radio Podcast Apps, Radio Takes On Streaming, Spotify Podcast Strategy, Twitter and Youtube

The podcast market – as with all media ­– is going through dramatic change, stretching the very meaning of what podcasts even are. To understand this fast-changing market, it is…

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Spotify AND Apple Lead Podcasts – It’s All Down to How You Measure It

Posted on 10th January, 2020 by Mark Mulligan in Apple Podcasts, Midia Podcast Data, Midia Podcast Tracker, Midia Tracker, Podcasts, Q4 Podcasts, Radio Broadcaster Podcast Apps, Radio Broadcasters, Radio Podcast Apps, Spotify Podcast Strategy and Spotify Podcasts

The podcast platform data from MIDiA’s Q4 tracker is in. These are the high-level findings (you can read more about our methodology here): Apple still leads overall: A recent report showed…

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Luminary Media Bets Big on Ad-Free Podcasts

Posted on 24th April, 2019 by Georgia Meyer in Ad Supported, Ad-free, Apple, Apple Podcasts, Chloe Radio, Free Tier, Luminary, Luminary Media, Luminary Podcasts, Podcasts, Premium Content, Subscription, The Anfield Wrap and YouTube Red

The long-awaited podcast subscription service, Luminary Media, went live on 23rd April 2019. The service has raised $100 million from investors with the aim of distributing ad-free exclusive podcast content…

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