MIDiA in the Press
The World's most influential media companies turn to MIDiA for data and insights on consumer behavior.
BBC, December 2025
Gary Lineker: Can The Rest Is Football Netflix deal succeed?
For both sports and video podcasting, "this is a landmark deal," according to Laura Fisher, audio and entertainment analyst at MIDiA Research.
IGN, October 2025
How Much Will GTA 6 Cost? New Research Claims $100 Price Point 'Would Actually Leave Money on The Table' - IGN
Variety, September 2025
Streaming Is Crushing Songwriters' Livelihood — Artist House Aims to Fix That
... MIDIA Research study last year, only 10% earned more than $30,000 annually, while over half (54%) earned between $0 and $1,000. A whopping 67% of ...
Billboard, September 2025
TikTok Drives Views, Not Fans — YouTube and Streaming Still Dominate Music Discovery
BBC, September 2025
Streameast: Largest illegal live sports streaming site shut down - BBC
Sports broadcasting is big business, with the total value of media ... Ben Woods, an entertainment analyst at Midia Research, said the site's ...
BBC, September 2025
'AI slop': Emily Portman and musicians on the mystery of fraudsters releasing songs in their name
Reuters, September 2025
Apple teams up with TuneIn to boost radio features amid streaming competition
Wall Street Journal, August 2025
Apple Makes Music Push in Radio After Losing Ground to Spotify
Apple’s market share of digital music subscribers in the U.S. fell to 25% at the end of last year from 30% in 2020, according to MIDiA Research,
TikTok, July 2025
TikTok announces the beta launch of TikTok Songwriter Features
MIDiA Research's newly-released second annual songwriter report complemented our findings in revealing that: More than 80% of songwriters in Midia's survey post on social media for their songwriting careers, and nearly one-quarter say that building a social media brand is among their top goals for this year
Vogue Business, July 2025
Oasis and the supersonic merch opportunity
With an average annual growth rate of 2.6 per cent since 2024, the global music merch market will be worth $16.3 billion by 2030, according to a report from Midia Research
BBC, June 2025
Telegram announces partnership with Musk's xAI
Media analyst Hanna Kahlert at Midia Research told BBC News the move followed the pattern of "social and AI trying to absorb each other".
BBC, March 2025
As music streaming subscriptions stall, are price rises inevitable?
Almost half the population, 32.4 million people, has now signed up to apps like Spotify and Apple Music, according to music industry analysts MIDiA Research.
BBC, March 2025
As music streaming subscriptions stall, are price rises inevitable?
About 1.25 million new customers took out a plan last year, said MIDiA, representing growth of 4%. In 2020, that figure was 9%.
Financial Times, March 2025
The next phase of the streaming wars
By 2031, Midia Research forecasts music streamers will be able to push through three more broad rounds of price increases, while also introducing new...
BBC, March 2025
Split Fiction: Josef Fares says video games studios should 'stick to vision'
A report from analytics company Midia Research found that couch co-op was especially popular among people aged 16 to 24. It surveyed 9,000 gamers worldwide, and said roughly 40% of respondents in the age range reported it was their preferred way to play.
BBC, March 2025
Split Fiction: Josef Fares says video games studios should 'stick to vision'
A report from analytics company Midia Research found that couch co-op was especially popular among people aged 16 to 24.
Financial Times, March 2025
Spotify says it paid $10bn in royalties last year amid artist criticism
Mark Mulligan, analyst at Midia Research, said: “For the majority of artists, it doesn’t matter what the economics are, there is just so much music being listened to, it all gets divided into really small bits.”
BBC, February 2025
Avowed: New game release doesn't want to overstay its welcome
Analyst Rhys Elliott, from Midia Research says the trend towards longer games has been "an insidious creep over time".
Financial Times, February 2025
Spotify to launch new premium service aimed at music ‘superfans’
But Midia Research offered a more sceptical view. “You could make a case that a superfan tier is disruptive innovation, but that will depend upon whether it really pushes the boundaries of what streaming is,” analyst Mark Mulligan wrote. “Otherwise, it may only be as ‘disruptive’ as mobile carriers having premium plans for higher-spending consumers.”
Music Ally, January 2025
Music's creator economy: 'Look at data that helps you understand your audience'
Earlier in the day, cultural trends analyst Hanna Kahlert, of MIDiA Research, shared data and findings from a recent Midia survey into creator ...
Music Connection, January 2025
Splice & MIDiA Research unveil "Sounds of 2025" - Music Connection Magazine
... Mulligan, Managing Director and Music Analyst, MIDiA Research. “The sounds that producers use to create today give us a window not only into the ...
Forbes, January 2025
As Indie Artists Rise, Music Stars Knowledge Share Industry Success - Forbes
Independent musicians are on the rise taking more than half of the global recorded music market in 2023, according to MIDiA Research, but the trend is ...