TV Network Brand Fandom and Awareness
Report by
Tim Mulligan
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General Notes
This data report presents consumer brand awareness and fandom for TV networks across the US, UK, Canada and Australia.
The data is taken from MIDiA’s Quarterly Video Brand Tracker with a nationally representative, quarterly-only sample of consumers aged
A detailed Excel dataset (including exact wordings of questions used) is published alongside this data report.
If you would like to discuss any of the findings in this report contact MIDiA’s enquiry service enquiries@midiaresearch.com.