Reports Media & Marketing

Tencent Tech Investment Pursuing Aggressive Growth in the West

Report by Alistair Taylor
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The 20,000 Foot View:  Tencent, currently the fifth most valuable public company in the world, saw income from ‘other gains’ increase in            2017 by            on            2016 figures, going            million to            billion. These other gains comprised one-off gains from IPOs, tax rebates and investment subsidies. Tencent’s plans to continue investing in content and technology may weigh on short-term profitability, but the return from these investments – as illustrated by the eight-fold year-on-year (YoY) increase in 2017, will anchor long-term growth, in turn potentially funding more aggressive growth and innovation strategies.

Key Findings

  • Tencent’s three            apps, QQ Music, Kugou and            combined account for            of the            market share for music subscribers
  • Tencent has            involved with            major acquisitions and            in gaming since 2008
  • Tencent has            the gaming market share in           
  • Tencent invested            than            billion in India between            and 2018 as it looks            capture the next billion users            come online
  • Tencent invested            in            2018 and continues to            its growing gaming empire
  • Tencent Video            are            times more likely to            watch sports than overall consumers
  •            of Tencent’s WeChat weekly users are sports fans

Companies and brands mentioned in this report: Activision Blizzard, Alibaba, Baidu, Bank of America Merril Lynch, BBC Worldwide, China Everbright, China Literature, Douya,            eBay, Epic Games, Facebook, FlipKart, Gaana, Goldman Sachs, Hike, Huya, Jio, Kuguo, Kuwo, Major League Baseball, Meilishuo, Meituan Dianping, Microsoft, Morgan Stanley, Motion Picture Association of America, National Basketball Association, Ola, Paytm, Pear Video, QQ Music, Riot Games, Snap Inc., Soguo, Spotify, Supercell, Tang Media Partners, Tencent, Tencent Music, Tencent Video, Uber, Ubisoft, Vivendi, Wallmart, WeChat, Whatsapp