Content Piracy Piracy Reinvented In The Streaming Era

Report by Mark Mulligan

3 Aug 2017

Already a client? Log in to read this report. Become a client or purchase this report.

The 20,000 Foot View: Piracy was one of the original driving forces behind the digital content marketplace. Without Peer-to-peer we may never have had Spotify, iPlayer or Netflix, all of which were direct responses to the demand and behaviours created by piracy. Now as streaming drives both music and video revenues, is less central a force than it once was. In its place a new generation of streaming piracy alternatives are emerging, impacting music, TV and sports.

Key piracy is a niche activity with just video downloads from file sharing networks and doing the same for of music users are also video of consumers across the US, Canada, Australia and the UK use unlicensed streaming sites to watch TV of consumers stream sports content for free, representing of regular TV sports viewers

Canada is a piracy hotspot, with the second highest rate of video and the second highest rate of streaming TV piracy of video users are aged under and are male, compared to of streaming video piracy users aged under and that are male

Spotify users are nearly three times as likely to be music users as overall consumers

Amazon Prime users are more than twice as likely to use streaming sports piracy as overall consumers

Companies and brands mentioned in this report: ABC, Amazon Prime Video, BBC, Content ID, iPlayer, Napster, Netflix, Spotify, YouTube, Reasons Why, American Gods, Big Little Lies, Bosch, Catfish, Chicago Fire, Daredevil, House Of Cards, Into The Badlands, Jessica Jones, Legends Of Tomorrow, Luke Cage, Man In The High Castle, Mary + Jane, Narcos, Peaky Blinders, Preacher, Revolution, Shannara Chronicles, Stranger Things, Teenwolf, The Grand Tour, The Last Kingdom, The OA, Transparent, Westworld

Content Piracy Piracy Reinvented In The Streaming Era

Unlock critical media insight and intelligence for competitive advantage

Or, purchase this report