Reports Video

Consumer Willingness to Pay for Video Streaming Subscriptions

Report by Tim Mulligan
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This slide deck highlights consumer demand for video subscription services and preferred features, with detail for sub segments such as country, age, streaming service and video service preference.

The data is pulled from MIDiA‚Äôs            2018 Consumer Survey fielded in US, Mexico, Brazil, Japan, Sweden, Germany and the UK.

The total sample size was